Dobbs Tire & Auto Centers Benefits Overview

Leads brand and marketing strategy, integrated media campaigns, promotions, sponsorships, and brand stewardship across multiple channels. Manages agencies, budgets, forecasts, and brand-level P&L while using consumer insights and campaign performance data to optimize ROI. Partners with sales, operations, finance, CRM, and digital teams on launches and local marketing initiatives. Oversees creative, public relations, media agencies, and vendors to ensure consistent, timely execution.