Teams at Delaware Valley Floral Group, LLC

Lead and execute integrated B2B and e-commerce marketing strategies across digital and print channels. Manage multichannel campaigns, content creation, analytics (Google Analytics), budgets, and cross-functional go-to-market initiatives. Oversee and develop marketing team members and external partners to drive brand awareness, leads, and customer engagement.

Pick and pack botanical orders using RF scanners or paper tickets, prepare products for shipment, perform basic plant maintenance, meet productivity and quality standards, follow safety procedures, collaborate with team, maintain a clean warehouse/greenhouse, and lift up to 50 pounds.

Lead a team of Category Managers to develop and execute category strategies for floral supplies. Oversee sourcing, vendor negotiations, inventory and SKU optimization, pricing, demand planning, and product quality. Collaborate with Sales, Marketing, Logistics, and Quality teams, support ERP and inventory system improvements, and manage seasonal planning and trade show/vendor visits to drive margin and supplier partnerships.