Closeup

Closeup is a global gel toothpaste brand owned by Unilever, specializing in oral care products that prioritize fresh breath and confidence. First pioneering gel toothpaste with mouthwash, it is currently the third most-chosen toothpaste brand worldwide, reaching consumers in over 57 countries. The brand is known for its vibrant colors and bold flavors, aiming to help people overcome self-doubt and embrace closeness.