All Teams

Chamberlain Group Marketing Team

Chamberlain Group’s Chicago Marketing team, based in Oak Brook, supports brands including Chamberlain Group, myQ, LiftMaster and Chamberlain across B2B and B2C audiences. The team spans brand strategy, lifecycle marketing, CRM, social, influencer, e-commerce, communications and go-to-market work. Marketers combine creative storytelling with customer insight, experimentation and measurable business goals, helping shape campaigns, customer journeys and product positioning as Chamberlain Group expands from traditional access hardware into a broader intelligent-access ecosystem.

Team FAQs

What's it like to work in Marketing at Chamberlain Group?

Marketing at Chamberlain Group’s Oak Brook headquarters combines brand building, customer lifecycle management, digital growth and commercialization across a portfolio that includes myQ, LiftMaster, Chamberlain and Chamberlain Group itself. The team spans brand strategy, CRM, lifecycle, social, influencer, affiliate and e-commerce work, with marketers supporting both consumer and business audiences. That breadth gives team members opportunities to shape how products are positioned, launched, discovered, purchased and used over time. 

  • Marketing is tied to measurable business outcomes: Lifecycle teams manage email, SMS and other customer journeys designed to support activation, retention, reactivation, subscription growth and revenue. Performance is tracked through KPIs, testing and incremental business impact rather than campaign activity alone, reinforcing the idea that Marketing is expected to contribute directly to growth. As one Chamberlain Group marketing leader put it, the team’s ambition is to operate as a “growth engine of the business.”
  • The team works across multiple brands and customer groups: Social and brand teams support Chamberlain Group, myQ, LiftMaster and Chamberlain across both B2C and B2B audiences, requiring different messages and customer journeys rather than one standard marketing approach. That gives marketers exposure to a mix of consumer storytelling, dealer and partner communications and broader commercial strategy.
  • Creative work is paired with research and data: Brand teams use market research, customer behavior and performance analysis to inform positioning, while lifecycle teams use segmentation and A/B testing to improve customer journeys. The goal is to combine creative ideas with evidence about what customers actually respond to.
  • The team is expected to keep evolving how it reaches customers: Marketing roles include monitoring emerging platforms, formats and customer behaviors and finding new ways to improve campaign development and operating processes. That creates room for experimentation while keeping the focus on practical customer and business outcomes.
  • Marketing helps reshape how customers understand the company: One of the clearest examples is the effort to move myQ beyond its traditional garage-door association and position it as a broader smart-access brand. A Chamberlain Group marketing leader described the goal as evolving myQ “from a garage door opener brand to a smart access brand,” with campaigns designed to reframe the emotional value of connected-home access and monitoring.
  • Campaigns are built around making technology feel relevant to everyday life: Marketing has also focused on showing how myQ can add convenience and peace of mind rather than leading only with technical specifications. That approach gives the team a role in translating complex connected-access technology into clear customer benefits across channels such as TV, digital, social, influencer and CRM.
  • External signals:
    • Digital Marketing employees have highlighted the quality of their peers: A Digital Marketing employee on Glassdoor described working with “great people, smart people” and an “interesting work culture.” (Glassdoor)
    • Marketing employees have positively mentioned compensation and coworkers: A Marketing employee on Glassdoor highlighted salary and benefits, good colleagues and the Oak Brook workplace among the positives. (Glassdoor)
    • Oak Brook employees commonly identify pay and benefits as a workplace strength: Indeed’s location-based feedback consistently places compensation and benefits among Chamberlain Group’s stronger categories. (Indeed)

Bottom line: Marketing in Chicago is well suited to people who want to combine creative brand work with data-driven commercial accountability. The team works across multiple audiences and channels while helping Chamberlain Group expand how customers understand and use its intelligent-access portfolio. 

What's the Marketing leadership like at Chamberlain Group?

Chamberlain Group’s Marketing team in Oak Brook is structured around customer insight, growth, cross-functional collaboration and measurable business impact. Leaders are expected to set direction, develop people and connect brand and channel strategy to broader commercial goals, while staying closely aligned with teams such as sales, product, creative, communications, legal, customer experience and analytics. 

  • Leadership positions Marketing as a growth function: At Chamberlain Group, Marketing leadership is expected to connect brand, customer insight and commercial performance rather than operate primarily as a communications support function. Vives has described the team as a “growth engine of the business,” reinforcing that broader expectation.
  • Managers own both strategy and team development: Marketing leaders are responsible for setting channel or brand direction while also coaching employees, developing skills and managing performance. Role descriptions across lifecycle, social and brand marketing show that people development is built into leadership responsibilities alongside execution.
  • Leaders are accountable for measurable outcomes: Marketing leadership roles include ownership of budgets, vendor relationships, campaign performance and KPIs. Social leaders may track influencer and channel performance, while lifecycle leaders are accountable for metrics tied to engagement, subscriptions and incremental revenue.
  • Cross-functional influence is central to leadership: Marketing leaders work closely with sales, product, creative, communications, legal, customer experience and analytics teams, requiring them to align multiple groups around shared customer and business goals.
  • The team uses a structured operating model: Leadership roles supporting agency relationships, budgeting, planning and strategic coordination help create a consistent cadence across the Marketing team. That structure gives leaders clearer ways to prioritize work, allocate resources and keep major initiatives aligned.
  • External signals:
    • Digital Marketing feedback is positive about colleagues: A Glassdoor Digital Marketing employee described coworkers as “great” and “smart,” providing a team-relevant signal around the talent environment. (Glassdoor)
    • Oak Brook employees frequently cite learning and purpose positively: Indeed feedback for the location commonly highlights the ability to learn new things and a clear sense of purpose. (Indeed)
    • Marketing employees have noted internal opportunity: Glassdoor Marketing feedback has identified the presence of job opportunities within the company as a positive. (Glassdoor)

Bottom line: Marketing leadership in Chicago combines customer insight, team development and commercial accountability. Leaders are expected to grow their people while also connecting Marketing activity to measurable business outcomes. 

What's the work–life balance like in Marketing at Chamberlain Group?

Marketing roles in Chamberlain Group’s Oak Brook organization are generally structured around a hybrid work model, giving employees a mix of in-person collaboration and remote work. That model fits the nature of Marketing work, which often combines collaborative planning and campaign development with more independent tasks such as analysis, writing, segmentation and performance review. 

  • Hybrid work is common across Marketing specialties: Brand Strategy, Lifecycle Marketing and Social Media roles are structured around a mix of onsite and remote work.
  • Different specialties have different rhythms: Lifecycle teams work around scheduled campaigns and customer journeys, while social and influencer roles can have more reactive periods around launches, live content and high-visibility campaigns.
  • Campaign cycles can create periods of higher intensity: Product launches, promotional moments and integrated campaigns can temporarily increase workload, especially for teams coordinating multiple channels or agencies.
  • Benefits support time away from work: Marketing employees have access to Chamberlain Group’s broader paid time off, holiday, family leave and wellbeing programs, as well as retirement benefits.
  • The Oak Brook office supports in-person work with additional amenities: Employees have access to features such as walking paths, fitness resources and collaborative spaces when working onsite.
  • External signals:
    • Marketing employees have specifically praised time-off benefits: A Glassdoor Marketing employee highlighted PTO, holiday pay, benefits and summer Fridays among the positives. (Glassdoor)
    • Oak Brook employee sentiment around work-life balance is moderately positive: Indeed’s location-based reviews generally place work-life balance above the midpoint. (Indeed)
    • The headquarters environment receives positive comments: Oak Brook reviewers have called out the walking paths, café, gym and other onsite amenities as advantages of the workplace. (Indeed)

Bottom line: Marketing employees in Chicago can expect a hybrid structure with meaningful flexibility, supported by time-off and wellbeing benefits. The day-to-day pace varies by specialty, with launches, campaigns and social moments creating occasional periods of greater intensity. 

What's the culture like in Marketing at Chamberlain Group?

Marketing culture in Chamberlain Group’s Oak Brook organization is built around cross-functional collaboration, customer insight, experimentation and measurable impact. Teams work closely with Creative, Product, Sales, Customer Experience, Communications, Marketing Sciences and agency partners, while individual functions are expected to use research and performance data to guide decisions rather than rely solely on intuition. 

  • Customer understanding drives the work: Brand Strategy roles focus on translating consumer research and cultural insights into positioning, messaging and campaign strategy, while lifecycle teams use customer data to shape individual journeys.
  • Experimentation is part of day-to-day Marketing: Lifecycle teams use A/B testing and segmentation to improve campaigns, and marketers are encouraged to explore emerging platforms, formats and AI-enabled workflows.
  • Creative thinking is paired with accountability: Brand teams own narrative and creative direction while also establishing KPIs and using performance data to determine what should change.
  • Collaboration extends well beyond Marketing: Social, brand and lifecycle professionals regularly work with Product, Sales, Legal, Digital, Customer Experience and other teams to move campaigns from concept through launch.
  • The team is encouraged to challenge established perceptions: Marketing has actively worked to broaden myQ from a garage-door-focused brand into a wider smart-access platform, giving marketers room to rethink familiar products and customer stories.
  • External signals:
    • Digital Marketing employees have highlighted the people and work: A Glassdoor Digital Marketing review called out “great people, smart people” and an “interesting work culture.” (Glassdoor)
    • Marketing employees have praised coworkers and inclusion: Glassdoor feedback from Marketing has cited strong colleagues and an inclusive workplace among the positives. (Glassdoor)
    • Oak Brook reviews reinforce collaboration: Indeed employees have described the headquarters environment positively for teamwork and connection. (Indeed)

Bottom line: Marketing culture in Chicago is particularly well suited to people who like collaborating across teams, testing new ideas and using data to improve creative work. The function has a clear mandate to help reshape how customers understand Chamberlain Group’s products and brands. 

What's the career growth like in Marketing at Chamberlain Group?

Career growth within Chamberlain Group’s Marketing organization can come through deeper specialization, broader strategic responsibility or progression into people leadership. The function includes roles across lifecycle, brand, CRM, social, influencer, digital and e-commerce work, creating opportunities to build depth in one area or broaden into adjacent disciplines. 

  • There are multiple levels of responsibility within specialties: Lifecycle Marketing includes both specialist and leadership roles, while Brand Strategy offers senior individual-contributor positions with significant ownership of enterprise-level strategy.
  • Senior roles combine strategic and people leadership: Marketing managers can own channel strategy, budgets and performance while also developing and coaching employees.
  • Individual contributors can gain substantial influence without becoming managers: Principal-level brand roles lead positioning, narrative, research and cross-functional alignment while remaining on an individual-contributor path.
  • Employees can broaden their skill sets across channels: Lifecycle roles expose marketers to CRM, segmentation, testing and AI; social roles add influencer, affiliate and platform strategy; brand roles build experience in research, positioning and integrated campaigns.
  • Cross-functional work can open adjacent career paths: Marketing employees regularly partner with Sales, Product, Analytics and Customer Experience, giving them exposure to functions outside their immediate specialty.
  • External signals:
    • Marketing employees have identified internal opportunity as a positive: Glassdoor feedback from Marketing has noted the availability of job opportunities within Chamberlain Group. (Glassdoor)
    • Oak Brook employees commonly value learning: Indeed feedback lists the ability to learn new things among recurring positives for the location. (Indeed)
    • Digital Marketing employees describe the work as engaging: Glassdoor feedback from the function has highlighted interesting work alongside strong colleagues. (Glassdoor)

Bottom line: Marketing employees in Chicago can grow by deepening a specialty, moving into broader strategic roles or progressing into management. The range of disciplines within the function creates several paths for expanding responsibility without having to leave Marketing. 

What training and learning resources does Chamberlain Group offer its Marketing team?

Learning within Chamberlain Group’s Marketing organization combines formal professional development, manager coaching, experimentation and exposure to new technologies and customer behaviors. Marketing roles are designed around continuous improvement, with employees expected to stay current on changing platforms, analytics practices and emerging tools. 

  • Marketers are expected to keep pace with changing technology: Social teams evaluate new platforms and formats, while lifecycle marketers explore AI and automation to improve campaign development and operating processes.
  • Testing creates an ongoing learning loop: Lifecycle teams use A/B testing, segmentation and performance analysis to understand what resonates with customers and apply those lessons to future campaigns.
  • Cross-functional projects build broader business knowledge: Brand and lifecycle professionals regularly work with Product, Sales, Customer Experience, Analytics and Communications, giving them exposure to how different teams contribute to customer growth.
  • Agency relationships provide another learning channel: Marketing employees work with external creative, media, influencer and technology partners, allowing them to learn from specialists outside the organization as well as internal colleagues.
  • Managers are expected to develop their teams: Marketing leadership roles include coaching, feedback and skill development alongside business and performance responsibilities.
  • External signals:
    • Oak Brook employees consistently identify learning as a positive: Indeed feedback highlights the ability to learn new things among the location’s recurring strengths. (Indeed)
    • Digital Marketing employees describe the work as intellectually engaging: A Glassdoor employee specifically praised the interesting work and quality of colleagues in the function. (Glassdoor)
    • Marketing reviews point to internal opportunity: Glassdoor feedback from Marketing has referenced the availability of different roles within Chamberlain Group as a positive. (Glassdoor)

Bottom line: Marketing development in Chicago comes from a mix of formal support and learning through real campaigns. Experimentation, AI adoption, cross-functional work, agency partnerships and manager coaching give employees several ways to strengthen both their marketing expertise and broader business skills.

Chamberlain Group Employee Perspectives

Chamberlain Group’s marketing team plays a visible role in driving the company’s broader growth and transformation. The team is focused on raising the standard of its work while building a more modern marketing function that can evolve alongside the business and contribute directly to its growth.

“Our Marketing team continues to raise the bar, consistently delivering work that reflects our vision as a growth engine of the business and our ambition to build a best-in-class, modern marketing function that keeps pace with our business transformation.”

Elina Vives
Elina Vives, Executive Vice President & Chief Marketing Officer

Chamberlain Group’s marketing team is helping reposition myQ for a broader smart-home market by changing how customers think about the brand and its value. Marketers are developing integrated campaigns that move beyond traditional garage access messaging and emphasize the emotional benefits of smarter home access and monitoring.

“Our goal is to evolve myQ from a garage door opener brand to a smart access brand, and in this saturated market we knew we needed a breakthrough integrated marketing campaign that reframed the emotional value of smart home access and monitoring.”

Gina Hardy
Gina Hardy, Chief Marketing and Experience Officer

Chamberlain Group’s marketing team helps customers better understand and use the smart technology already built into their homes. By increasing awareness of myQ-enabled garage door openers, marketers can connect more homeowners with smart access capabilities they may not realize they already have.

“We want to make sure everyone who has a myQ smart garage door opener knows it. So, we are calling for all homeowners to look up to see if there is a myQ logo plus Wi-Fi logo, or if it says ‘powered by myQ’ on their garage opener.”

Patrick Leitch
Patrick Leitch, Marketing Director, Residential & In-Garage Delivery
3 Days AgoSaved
Hybrid
Oak Brook, IL, USA
Automotive • Hardware • Internet of Things • Mobile • Software • App development • PropTech
Owns daily website and app operations, including digital merchandising, product setup, content, navigation, pricing, promotions, campaigns, and launches. Manages CMS and commerce-platform workflows, coordinates cross-functional requests, performs quality assurance and site audits, and analyzes performance data to improve conversion and engagement. Maintains operational metrics, reporting dashboards, brand standards, and process improvements while supporting multiple digital initiatives.
3 Days AgoSaved
Hybrid
Oak Brook, IL, USA
Automotive • Hardware • Internet of Things • Mobile • Software • App development • PropTech
Own the integrated marketing calendar and planning cadence for tentpole campaigns, product launches, seasonal moments, and brand activations. Lead campaign briefs, cross-channel coordination, event strategy, agency and budget management, performance measurement, and post-campaign readouts. The role partners with media, social, SEO, CRM, communications, and business units while managing stakeholders, vendors, and a high-performing team.
3 Days AgoSaved
Remote or Hybrid
New York, NY, USA
Automotive • Hardware • Internet of Things • Mobile • Software • App development • PropTech
Grow sales within assigned territories and accounts by selling professional access products to installing dealers and distributors. Develop sales forecasts, assess territory potential, build customer relationships, monitor market competition and opportunities, and provide customer feedback to product teams. Manage assigned Commercial and Perimeter accounts after new sales. The role requires at least three years of sales experience and a bachelor’s degree.