Teams at CHAGEE

Leads brand and marketing strategy for TH. The description provides no further responsibilities or qualifications.

Own CHAGEE USA’s social and creator marketing strategy, content ecosystem, community engagement, and channel performance. Lead editorial planning, creative development, creator relationships, cultural programming, integrated campaigns, agency partners, budgets, and measurement. The role combines strategic leadership with hands-on social content creation and execution across launches, evergreen storytelling, and teahouse experiences.

Oversees accounting operations, financial close, reporting, retail revenue and expense controls, fixed assets, lease accounting, inventory reconciliation, treasury, tax compliance, audits, and internal controls. Partners with regional and group finance teams to improve processes, automate accounting activities, provide financial analysis, and ensure regulatory compliance across multinational operations.