Teams at CHAGEE

Supports the APAC Legal and Compliance team by managing corporate secretarial activities, board meetings, statutory filings, legal documents, precedents, training materials, calendars, external counsel relationships, legal spending, and general administration. The role requires careful handling of time-critical and sensitive work, strong organization, communication skills, and proficiency with Microsoft Office.

Drives APAC DTC app user growth by owning MAU targets across acquisition, activation, and retention. Develops localized growth strategies, scales successful playbooks across markets, builds metrics dashboards, and optimizes performance through A/B testing and data analysis. Partners with marketing, IT, and operations teams while leading country teams and coordinating across multicultural APAC markets.

Drive and execute regional culture initiatives by translating values into actionable behaviors, materials, and toolkits. Coordinate rollouts with country teams, create internal content and onboarding materials, collect feedback through surveys/pulses, track progress, and recommend improvements to ensure consistent, scalable culture adoption across markets.