Teams at Careem

Lead marketing for the Tenants vertical across UAE and Jordan: develop go-to-market and always-on plans, drive acquisition/retention via multi-channel campaigns, manage budget and agencies, report KPIs, and align cross-functionally with product and country teams.

Execute and localize vertical marketing campaigns across digital, OOH, and in-app channels in Jordan. Coordinate with vertical teams, agencies, and vendors, track KPIs, produce performance reports, manage budgets, and surface market insights to drive awareness, acquisition, and engagement.

Lead growth for Careem Food in Dubai/UAE: build bottom-up growth plans, track performance and funnels, design and run growth initiatives and A/B tests, manage program execution, align cross-functional teams, and co-own revenue delivery with commercial stakeholders.