Teams at Caraway Home

Manages FP&A across budgeting, reforecasting, executive reporting, demand planning, inventory, pricing, promotions, and channel economics. Builds and validates financial models, explains forecast variances, supports retail and wholesale planning, performs pricing quality assurance, and partners with Operations on supplier capacity and reorder timing. The role also develops category ownership across assortment, SKU profitability, demand, inventory, and promotional decisions.

Leads the Brand Marketing team during a temporary leadership transition, overseeing team performance, budgets, GTM execution, agency relationships, PR and communications, retail marketing programs, partnerships, cross-functional coordination, brand consistency, and executive reporting. The role manages direct reports, supports performance management, advises on strategic decisions, and ensures a smooth handoff to the returning leader.

Own Caraway’s onsite experimentation program and digital product roadmap across e-commerce experiences, including product pages, cart, checkout, homepage, landing pages, and PLPs. Define requirements, prioritize work, manage delivery, oversee QA, and analyze A/B tests using statistical discipline. Lead personalization and segmentation initiatives, partner cross-functionally with Engineering, Design, Growth, Analytics, and Merchandising, and connect experiment results to conversion, customer outcomes, and incremental revenue.