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Owns Caraway’s global Amazon and third-party marketplace business, including P&L, strategy, advertising, SEO, listings, pricing, brand protection, inventory, account health, promotions, reviews, analytics, product launches, and marketplace expansion. The role manages agencies and cross-functional teams while optimizing revenue, margin, organic ranking, conversion, and operational performance across marketplaces.
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Manages FP&A across budgeting, reforecasting, executive reporting, demand planning, inventory, pricing, promotions, and channel economics. Builds and validates financial models, explains forecast variances, supports retail and wholesale planning, performs pricing quality assurance, and partners with Operations on supplier capacity and reorder timing. The role also develops category ownership across assortment, SKU profitability, demand, inventory, and promotional decisions.
