Teams at Capri Sun Group

Supports global consumer insights projects through quantitative research, survey design, consumer behavior and market trend analysis, KPI reporting, and competitive assessment. Translates findings into recommendations for innovation, brand building, and media strategies. Manages external research agencies, prepares reports and presentations, and uses AI tools to accelerate analysis and synthesis. The role collaborates with marketing, sales, and global insights stakeholders.

Drive Capri-Sun’s growth across Sweden’s emerging channels, including convenience, foodservice, wholesalers, QSR, leisure, entertainment, sports, and travel retail. Manage customer relationships, develop account strategies, negotiate commercial agreements, and deliver sales, profitability, distribution, visibility, and promotional targets. Own forecasting, reporting, trade investments, customer budgets, and commercial administration while identifying new business opportunities and collaborating across internal and external stakeholders.

Lead Capri-Sun’s Swedish brand and portfolio strategy, media and consumer activations, innovation launches, retailer-specific plans, external field sales management, and in-store execution. Analyze category, customer, brand, and promotional performance to identify growth opportunities, improve ROI, and guide commercial decisions. Collaborate with regional, global, sales, customer, and external partners to execute localized marketing strategies and achieve business KPIs.