Teams at Brown-Forman

Lead Brown-Forman’s Louisiana business by managing the state team, developing sales and marketing plans, overseeing budgets and pricing, and directing distributor and agency relationships. Analyze market, competitive, consumer, and pricing performance; guide commercial execution across channels and accounts; lead distributor reviews; and ensure targets are achieved. Coach employees, manage investments, and collaborate with internal and external stakeholders. The role requires travel, weekend and evening availability, physical lifting, and a valid driver’s license.

Manages global Jack Daniel’s product innovation, packaging renovation, geographic expansion, SKU lifecycle, allocations, inventory, and launch readiness. Acts as the brand liaison across marketing, EPMO, production, supply chain, finance, design, legal, and regulatory teams. Leads IBP alignment, innovation planning, demand and allocation decisions, and cross-functional project execution while protecting brand equity and optimizing portfolio performance.

Supports Woodford Reserve brand strategy, consumer engagement, digital and eCommerce platforms, advocacy programs, commercial initiatives, marketplace analysis, selling tools, performance reporting, and cross-functional collaboration. The role helps drive brand growth, distribution, visibility, and consumer relationships while managing multiple marketing projects from planning through execution.