BrightHouse

BCG BrightHouse is a global creative consultancy and a business division of Boston Consulting Group that pioneered purpose consulting. It helps organizations discover, articulate, and embed their purpose, then mobilizes that purpose through strategy, culture, brand, and organizational transformation. Combining strategic insight, human ingenuity, and creative expression, BrightHouse works with clients to improve engagement, performance, and lasting impact across businesses and society.