Teams at BM Digital

Build and operate production AI systems, agents, automations, internal web tools, dashboards, integrations, data pipelines, and RAG knowledge systems. Map business workflows, identify high-impact AI opportunities, and lead solutions from design through rollout, adoption, monitoring, and optimization. Collaborate with cross-functional teams, ensure security and reliability, measure business impact, and enable employees to use AI effectively.

Lead and develop the Creative Talent Management team by overseeing sourcing, vetting, onboarding, coordination, performance, capacity planning, and operational processes. Establish KPIs, workflows, quality standards, and scalable systems while coaching employees, managing performance, resolving issues, and aligning talent capacity with creative and marketing project needs. Partner cross-functionally with leadership and stakeholders to forecast demand, address pipeline gaps, and ensure timely delivery of qualified creative talent.

Owns paid media for DTC and e-commerce accounts from onboarding through campaign execution and optimization. Responsibilities include configuring ad accounts, pixels, CAPI, and conversion tracking; building campaigns and audiences; managing budgets; running creative, audience, and bidding tests; monitoring performance against ROAS and CPA targets; and leading client reporting and performance discussions.