Teams at BluZinc

Lead D2C marketing for an eLearning/SaaS company to drive customer acquisition, scale revenue, and improve the full customer journey. Own performance media, paid search, direct response, email, video and sales copy strategy; build and coach a small high-performance marketing and sales team; align marketing with operations, coaching, events, technology, analytics, sales, and customer success to sustain profitable growth.

Senior Executive Assistant to the CEO for a high-growth D2C company. Acts as trusted partner, gatekeeper, and confidant to optimize CEO time and priorities, manage board/investor meetings, confidential projects, calendar, travel, and PA/home oversight. Serves as AI stakeholder and may evolve into Chief of Staff.

Lead creative strategy and content across eLearning, online courses, communities, and live events. Oversee designers, writers, editors, and external partners. Align content with growth and product KPIs, pioneer new formats blending education and entertainment, and use analytics to optimize engagement and revenue.