Teams at Bellroy

Lead Bellroy's China marketplace strategy and execution across Tmall, JD, Douyin. Manage TP agencies, optimise performance using data, improve consumer experience, and run day-to-day operations and campaign planning.

Own the end-to-end financial planning cycle for a global business: lead annual budgets, rolling forecasts, and long-range plans; build and govern FP&A models; partner with business leaders to explain P&L and balance sheet drivers; surface risks and opportunities; present board-ready reporting and scenarios to the CFO and leadership.

Lead company-wide AI adoption by selecting tools, running workshops, diagnosing team problems, building reusable workflows/automation, tracking tool usage and license ROI, and writing responsible-use guidelines while partnering across Creative, Marketing, Technology, Finance and People teams.