Teams at Baselayer

Conduct targeted research and outbound prospecting into banks, credit unions, fintechs, and platforms via email, phone, and LinkedIn. Book qualified meetings for Account Executives, personalize outreach, hit activity and pipeline targets, keep CRM data accurate, and collaborate with AEs and marketing to refine messaging while learning product and market.

Own end-to-end product definition and execution for new verticals and existing product surfaces. Scope zero-to-one products, write specs and wireframes, prioritize roadmaps, run launches, and coordinate engineering, design, and GTM to drive shipping and revenue outcomes.

Lead and scale strategic partnerships end-to-end by sourcing, structuring, launching, and enabling partners. Build partner playbooks, run co-selling motions, track partner-sourced pipeline in HubSpot, coordinate cross-functional launches, represent the company at events, and drive measurable revenue and expansion through partner enablement and joint GTM activities.