Teams at Bacardi Limited

Drive state-level sales and profitability by executing channel and on‑premise strategies, managing customer and distributor relationships, implementing pricing and promotions, and delivering execution excellence against financial and Pictures of Success targets.

Lead development and execution of the European regional strategy, provide executive advising, drive data-driven business performance, lead high-impact strategic projects, produce market intelligence, establish governance, and coordinate cross-functional initiatives across multiple European markets.

Leads brand strategy, consumer marketing programs, integrated paid, earned, and owned campaigns, partnerships, sponsorships, and experiential activations for St-Germain and Noilly Prat. Manages agencies, cross-functional teams, budgets, brand performance targets, consumer insights, campaign measurement, and commercial growth initiatives. The role is based in Miami and requires strong communication, creativity, strategic thinking, and execution across digital, social, media, and experiential marketing.