Teams at Avetta

Own and execute integrated, multi-channel B2B campaigns for Client and Supplier segments to drive pipeline and revenue. Coordinate with Product Marketing, Marketing Ops, Digital, Sales, SDRs, and agencies to build ABM, email, paid media, nurture, web, and sales-supported programs; optimize performance, ensure measurement and tracking, manage always-on lifecycle programs, and report insights to leadership.

Lead integrated, multi-channel marketing campaigns for Client and Supplier segments to drive pipeline and revenue. Own strategy, execution, measurement, and optimization across email, paid media, nurture, web, ABM, and sales-supported programs. Coordinate cross-functionally with Product Marketing, Ops, Digital, Sales and agencies, maintain timelines in Wrike, and translate performance data into actionable recommendations for leadership.

Lead strategy, execution, and optimization of integrated B2B campaigns across email, paid media, ABM, web, nurture, and sales-supported programs. Own segment-specific plans, measure contribution to pipeline and revenue, coordinate cross-functional launches, and continually improve lifecycle and always-on programs through testing and analytics.