Teams at ASCO Equipment

Sells preventative maintenance packages, parts, service repairs, warranties, and related equipment support. Builds customer relationships through territory visits, sales calls, follow-ups, quoting, and account development. Provides limited technical support, addresses customer concerns, coordinates after-sales service, maintains CRM records, and ensures estimates meet pricing standards. The role requires strong communication, organization, negotiation, planning, customer service, and technical aptitude, along with a valid driver's license.

Leads regional construction equipment sales by hiring, training, coaching, and monitoring sales representatives. Sets and forecasts revenue goals, supports prospecting and customer follow-up, establishes territories, develops markets, analyzes competition, coordinates with branch and regional leadership, and partners with marketing. The role promotes CRM usage, tracks performance against goals, and builds a customer-focused culture focused on profitable growth.

Build and maintain territory customer relationships, identify and pursue sales opportunities, provide product demos and equipment solutions, document activity in CRM, coordinate order fulfillment, and stay current on industry and product knowledge to drive revenue.