Teams at Appsilon

Lead Appsilon’s global marketing function, owning strategy, budget, team development, positioning, demand generation, and external partners. Build inbound and sales-aligned outbound campaigns, strengthen the company’s specialist clinical trial analytics brand, and partner with Sales and leadership on qualified pipeline generation. Establish performance KPIs centered on SQL value, optimize investment through experimentation and analytics, and use AI for reporting, market intelligence, and campaign insights. Lead a distributed team while aligning marketing activity with revenue and new-logo goals.

Lead full B2B sales cycle for IT services, focusing on new enterprise client acquisition. Prospect, qualify, negotiate, and close complex, long sales cycles (6–9 months); co-create consultative solutions with technical teams; meet revenue targets and build high-quality pipeline.

Build and optimize Appsilon's GTM and lead-gen engine: research target accounts, design multi-channel outreach, generate qualified pipeline, run GTM experiments, collaborate with Marketing and Delivery, manage CRM and automation, and hand over opportunities to Sales.