Allwyn UK Benefits Overview

Partner with Brand & Communications to translate consumer, brand and market insight into commercial action. Lead development of brand and comms measurement frameworks, campaign effectiveness and experimentation. Synthesize qualitative, quantitative and behavioural data into actionable recommendations, influence senior stakeholders, manage agencies and cross-functional partners (including econometrics), and lead and coach the brand & comms insight team to improve brand health and decision-making.

The Technical Content Manager ensures accurate digital content delivery across platforms, translating requirements into technical solutions while collaborating with agile teams.

Lead design and delivery of customer-focused analytical data products (CLV, propensity, forecasting, dashboards). Translate stakeholder needs into scalable SQL/Python/R and Power BI solutions, collaborate with data engineering and research teams, ensure data quality and enablement, mentor junior analysts, and drive analytics best practices and impact across the business.