Teams at Activate Interactive

Lead consumer revenue growth across DTC, marketplaces and social commerce. Own Shopify performance, marketplace expansion, acquisition and retention strategies, commercial analytics and AI-driven optimization to increase AOV, LTV and reduce CAC while partnering cross-functionally.

Lead and execute end-to-end talent acquisition for IT, project, and corporate roles. Build TA strategy, manage recruiters, deliver senior and hard-to-fill hires, optimize ATS and recruitment analytics, drive employer branding, vendor management, and ensure compliance with Singapore employment and PDPA laws.

Lead a product end-to-end: define problems, research stakeholders and users, set strategy and success metrics, create roadmaps, work with design and engineering to build and release, measure outcomes, iterate, and drive adoption.