Teams at 7-Eleven

Coordinates Gulp Media Network marketing campaigns, partnering with agencies, sales, legal, merchandising, vendors, and internal teams. Responsibilities include campaign activation, retail media development, sales support, performance reporting, financial compliance, and marketing and public relations initiatives. The role requires managing multiple priorities, understanding digital advertising operations and marketing KPIs, and supporting growth of in-store and onsite media capabilities.

Leads CRM and personalization analytics, including campaign measurement, customer and lifecycle insights, experimentation, audience development, data-quality validation, KPI reporting, and dashboard creation. Translates customer and campaign data into recommendations on targeting, offers, messaging, timing, channel mix, retention, and customer value. Partners cross-functionally with marketing, loyalty, product, engineering, and data teams while mentoring junior analysts and communicating findings to senior stakeholders.

Leads complex, cross-functional IT projects and programs supporting supply chain, logistics, distribution, and value chain initiatives. Responsibilities include roadmaps, project plans, governance, budgets, risks, dependencies, executive reporting, stakeholder alignment, vendor coordination, and team leadership. The role partners with business, technology, architecture, operations, and PMO stakeholders to deliver enterprise initiatives and resolve issues across competing priorities.