Teams at 1Milk2Sugars Inc.

Lead narrative-first creative development for PR-driven, culturally relevant campaigns across clients and pitches. Translate insights into press-worthy storylines, campaign platforms, and multi-touch executions (PR, influencer, OOH, social, experiential). Collaborate with Strategy and Accounts, guide junior creatives, shape pitch narratives, and ensure ideas are strategically grounded, sellable, and executionally feasible.

Freelance PR and digital specialist rostered to support agency clients with PR strategy, media and influencer relations, paid and earned media placements, social and content creation, marketing strategy, and design. Manage and execute Meta and TikTok ad campaigns, deliver creative campaigns and campaign assets, and provide portfolio and rates when applying.

Lead vision, strategy, and execution of influencer programs across beauty, lifestyle, and related categories. Manage a team, build integrated influencer strategies with PR/digital/paid teams, serve as senior client lead, oversee campaign execution, budgets, talent relationships, and measurement to drive ROI and brand impact.