Hal Koss
Senior Associate Editor at Built In
Expertise: Tech journalism
Education: Loyola Marymount University
Hal Koss is a Built In senior associate editor overseeing features and updates for the site’s editorial coverage. He has reported on ideas and trends in marketing, technology and startups for Built In, and his work has also appeared in OneZero and The Weekly Standard, among other publications.
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It’s all about strategic partnerships — not spammy blogs.
Cannabis is going mainstream, but marketers still face substantial challenges.
They may look different, but they’re both about the future.
Every marketer knows brand equity is important. Why can’t they agree on how to measure it?
Our conversation was flush with insights.
What you should know about the controversial SaaS metric.
Building a loyal following is about playing the long game.
His new handyperson service is built on a full-time workforce.