Eshita Gupta
Lead Product Manager, Analytics & Optimization Platform at Apple
Expertise: Product management, enterprise analytics, data and analytics and data privacy
Education: University of Tampa

Eshita Gupta is a lead product manager in enterprise analytics infrastructure at Apple with more than 10 years of experience driving data strategies across retail, e-commerce, financial services and technology. She has led mission-critical initiatives at Apple, Macy’s, and Albertsons, specializing in building privacy-first, trust-driven systems that enable data-led decision-making at scale. Gupta holds a master’s in business administration from the University of Tampa.

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data scientists looking on data analytics platform
While companies prioritize robust data dashboards, too many product decisions are still made by feel. Here’s how to create an analytics strategy that can drive clear, confident product outcomes. 
person building an analytics platform dashboard
Modern analytics platforms can help enterprise teams make smarter, quicker decisions, but it has to be built with privacy and trust in mind. Here’s how to do it.