Nowadays, it’s easy to pass the time watching videos via your favorite streaming service or short-form entertainment app. As more of this online content accumulates in the age of Netflix and TikTok, companies are finding new ways to effectively transport all of this media data and ensure a smooth streaming experience. Fortunately, this matter is top of mind for Atlanta-based startup Streaming Global. The company announced last week the close of its oversubscribed seed funding round.
In this latest funding round, Streaming Global raised a total of $8 million for its media delivery solution targeted to enterprises and government agencies. Its Agile Transport product aims to optimize video pipelines in real time using software that can integrate with an existing infrastructure.
The funding round follows the success of multiple proof-of-concept tests that demonstrate how Streaming Global’s tech can improve the speed and efficiency of media transportation, according to the company. Its platform works to provide consistent delivery of live video regardless of unstable network conditions or increased consumer demands for new functionality.
“Streaming Global’s plan for the capital raise is to increase our in-house capabilities and fortify the company for growth,” Richard Oesterreicher, the company’s CEO, told Built In via email. “With the strong financial support of our investors, most of which are in the Atlanta area, we were happy to move into offices in Alpharetta and West Midtown. We’ve also already added several strong and experienced members to the team that will help in the company’s efforts to add intelligence and flexibility to media delivery pipelines. The seed round has certainly provided Streaming Global with the fuel to continue to enable change across the media landscape.”
As the company continues to grow, part of its focus has been toward expanding its team across engineering and leadership roles. It’s planning to onboard more team members in response to customer demand for its platform.
“This is an exciting time for Streaming Global as we approach a stage of rapid growth,” Oesterreicher said. “Our next steps will accelerate the business and continue to address the biggest pain points in the market of high cost of delivery, latency or delay, and reliability at scale.”
Additional terms of the funding round were not disclosed. The company has now raised a total of over $10 million.