See What Makes Forge a Frontrunner in San Francisco’s Tech Scene

The private market technology company was named one to watch this winter for a reason. See what benefits and opportunities it offers its people.

Written by Olivia McClure
Published on Feb. 07, 2025
Photo: Shutterstock
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While some San Franciscans are spending this winter cozying up inside a cafe or hitting the slopes in Lake Tahoe, others are staying busy building up the city’s tech scene.

Since the year started, locally grown tech companies have acquired a significant amount of capital. According to reporting from Built In SF, companies like Databricks, Kardigan and Innovaccer announced major funding rounds last month, raising more than $10.9 billion in total. 

Given this swell in investor interest, the future is looking bright for San Francisco’s tech economy. And with this financial optimism comes a commitment to driving innovation across sectors — including financial services. 

At Forge, teams are focused on creating a more accessible and transparent private market. The company provides liquidity solutions, data and insights, a custody offering and a marketplace, serving individual investors, employees stakeholders, institutional investors and private companies.

In unlocking access to this rapidly evolving asset class, the company is also ensuring its people have the support and resources they need to succeed at the workplace — and at home. With access to benefits like a flexible spending account and family medical leave, the company’s employees are empowered to deliver their best work while protecting their personal well-being.

It’s for these reasons and more that we named Forge our company to watch this winter. Read on to learn more about the company’s benefits and its recent product enhancements. 

 

Forge’s tools, data and insights offer investors and stakeholders a transparent view of the private market, driving informed investment decisions. 

Forge's Health and Wellness Benefits

  • Health, dental, vision, disability and life insurance
  • Flexible spending account 
  • Pet insurance
  • Mental health benefits
  • Family medical leave

In the news: Last year, Forge announced the release of Forge Price, a new pricing model for pre-IPO, venture-backed late-stage companies. The new offering, which will be integrated into Forge Pro and other related data products, is designed to revolutionize how investors access and interpret private market valuations, benchmarking and indexing. 

In an online statement, Forge Executive Vice President of Innovation and Investment Solutions Howe Ng described how the solution can offer a competitive edge for private market participants. “The Forge Price pricing model can unlock new product innovations, deliver new insights and broaden access to a larger set of market participants,” he said. “Forge Price does exactly that — it’s Forge’s proprietary pricing model for private companies, and we believe it’s the missing link that has the potential to further democratize the private markets.”

 

Responses have been edited for length and clarity. Images provided by Shutterstock.