The field of marketing has expanded rapidly with the continued development of mobile and digital advertising. In a groundbreaking event, Digital Factory in partnership with Snack Media was asked to participate in FutureShop 2015 in London and Chicago on Thursday, June 11, 2015.
This incredible opportunity is more than just your average trade show as the best new innovation and tech gather to create a brilliant meeting of the minds to answer the question: how can you make sure that your brand still gets noticed?
"There’s never been a more urgent time for brands to be creative in how and where they reach consumers along the path to purchase. Conversely, there has never been a more dynamic or exciting time to be looking at the technology space,” Tod Szewczyk, the master behind FutureShop 2015.
With brands like Samsung, Blippar, Smartzer and Novalia, in attendance, FutureShop 2015, includes areas that feature tech, payment, fashion, and production with about 27 of the most innovative companies in the United States and UK participating. At the Digital Factory booth, we had visitors that came from brands such as McDonalds, P&G and Sprint, who asked about microfencing and Digital Factory products. Nick Jones, the EVP of Leo Burnett Chicago introduced Digital Factory representatives to the continuous stream of about 50 participants just during the morning.
For more information, check out:
https://futureshop.arcww.co.uk/
https://futureshoplive.tumblr.com/
