San Francisco-based Aurasell has launched its go-to-market solution, labeling it “the world’s first AI-native CRM platform.”
Designed to tackle the challenges of legacy systems, the platform integrates crucial GTM functions into a single, intelligent platform. Aurasell aims to replace the need for multiple disjointed tools with an AI-driven solution that streamlines workflows, enhances data management and automates customer interactions.
The company was co-founded by CEO Jason Eubanks and CTO Srinivas Bandi, industry veterans who bring extensive experience from companies like VMware, Nutanix and Twilio. Aurasell launched with $30 million in seed funding from N47, Menlo Ventures and Unusual Ventures. It’s working to challenge traditional CRM solutions by offering a unified approach to sales, forecasting and customer engagement that can help businesses reduce costs and improve productivity.
