Being on a great sales team can feel like being the winner on a game show. But unlike “Wheel of Fortune,” when you win on one of these sales teams, it’s not a one time thing.
Take Qualitrics, for example. The information tech company’s top sales performers for 2025 can expect an all-expenses-paid luxury trip to Maui for them and a guest — not to mention a pair of custom-designed Nike sneakers as a little bonus.
“To keep motivation high throughout the year, we run engaging quarterly sales contests, often tailored to specific teams or departments,” Sabrina Ririe, an edge account executive at Qualtrics, said. “These contests are designed with attainable goals and feature a variety of exciting prizes that change each quarter.”
Ririe, for example, has previously won tickets to Disneyland, NBA and NHL courtside seats and luxury hotel stays.
Meanwhile, at cybersecurity company Red Canary, salespeople enjoy ski trips to Vail and percentage-based payouts on big wins.
“Top performers are rewarded in multiple ways,” Ryan Miller, senior mid-market account executive, said. “From uncapped accelerator payouts after exceeding annual quota to our annual president’s club trip in a tropical location — last year in Mexico, and this year we’re heading to the Bahamas.”
Built In spoke to four sales professionals who gave an inside peak at the incentives, perks and support offered on their teams.
Qualtrics is an information tech company that created a platform that serves as a single system of record for companies to track all experience data, managing customer, product, employee and brand experiences.
Describe how sales leaders at your company help your team succeed.
Our success is supported by a strong framework of manager guidance and continuous learning. We benefit from biweekly one-on-one meetings with our managers, structured to cover both immediate needs and long-term growth. One session focuses on current priorities, performance and any tactical support required while the alternate session is dedicated to strategic career development and practical coaching.
Beyond this personalized coaching, Qualtrics provides significant opportunities for ongoing education. For example, the company fully funds relevant external courses — I’m currently enrolled in a marketing research program through the University of Georgia. Furthermore, teams engage in cutting-edge training, such as the AI bootcamp led by a Stanford professor that my team is currently undertaking. This dual focus ensures we have both the direct support and the educational resources needed to excel and advance.
How are wins celebrated on the sales team? Are there specific bonuses, perks and/or celebrations for top performers?
We celebrate wins all the time here at Qualtrics! Each year begins with our dynamic global sales kickoff, traditionally held in Las Vegas. This high-energy event combines essential learning sessions, strategic planning and product updates with fantastic opportunities for team building and networking. Beyond the valuable business content, SKO features memorable social events. Past activities have included team outings to venues like Top Golf, experiencing world-class entertainment like Cirque du Soleil and enjoying formal group dinners. A highlight of SKO is the annual awards dinner, where we formally recognize outstanding contributions and achievements from the previous year. It’s a highly anticipated event that energizes our entire global sales force for the year ahead.
Q Club is our prestigious annual president’s club trip, celebrating the achievements of our absolute top sales performers based on exceeding annual quotas. This exclusive reward is an all-expenses-paid luxury trip for the qualifier and a guest, hosted at premier Four Seasons resorts in incredible destinations worldwide. Past Q Club locations include Bora Bora, coastal Mexico, Greece and most recently, Maui (May 2025). We’re excited to have announced Portugal as the destination for 2026! Beyond the unforgettable travel experience, each Q Club qualifier receives a pair of custom-designed Nike sneakers for that year — a unique and stylish reminder of their exceptional accomplishment.
To keep motivation high throughout the year, we run engaging quarterly sales contests, often tailored to specific teams or departments. These contests are designed with attainable goals and feature a variety of exciting prizes that change each quarter. Rewards range from cash bonuses and high-value tech gadgets to unique experiences. As a personal example, through these quarterly initiatives, I have won prizes like Disneyland tickets, fine dining experiences, cash awards, luxury hotel stays and courtside tickets to NBA or NHL games.
How does this sales team stand out from others in your career?
I have several friends who work in sales at other companies and Qualtrics seems to always go above and beyond.
For instance, our president’s club trip is consistently exceptional, featuring stays at top-tier luxury resorts, included excursions and generous dining credits — benefits that seem to go above and beyond any of my friends’ trips.
Similarly, our SKO is thoughtfully designed to be both highly valuable and genuinely enjoyable. Unlike typical SKOs that can be meeting-intensive, ours effectively balances productive sessions with engaging team activities, making it an event we genuinely look forward to.
This positive energy carries into our daily work. There’s a remarkable sense of camaraderie and mutual trust among colleagues here. I truly value the collaborative and supportive relationships I have with my peers. I never feel like I am competing with my colleagues outside of friendly competitions.
Red Canary is a cybersecurity company that provides outcome-focused solutions for security operations teams.
Describe how sales leaders at your company help your team succeed.
Sales leaders at Red Canary play a critical role in driving our team’s success. They empower us with the flexibility to run our own territories while also providing clear structure and guidance to help us achieve our goals. Sales leaders, executives and team members across Red Canary make themselves readily available to support deals, offer coaching and provide strategic input. Whether it’s through weekly pipeline reviews, one-on-one strategy sessions or impromptu deal support, they stay highly engaged in helping us navigate challenges and close business. They also invest in enablement and training, ensuring we’re equipped with the right tools, messaging and market insights.
How are wins celebrated on the sales team? Are there specific bonuses, perks and/or celebrations for top performers?
Wins are celebrated often and visibly — both big and small. Recognition comes through Slack shout-outs, team-wide mentions in meetings, sales performance incentive funds and percentage-based payouts on new deals or renewals. We also celebrate team achievements with experiences like day trips to ski in Vail or group dinners around town.
Top performers are rewarded in multiple ways, from uncapped accelerator payouts after exceeding annual quota to our annual president’s club trip in a tropical location — last year in Mexico, and this year we’re heading to the Bahamas.
How does this sales team stand out from others in your career?
What truly sets this sales team apart is our strong culture and the way we rely on one another to succeed in a complex, ever-evolving market. With the pace of change in the cybersecurity industry, no one can know it all — so ongoing knowledge sharing, team strategy sessions and open communication are essential to staying sharp and delivering value to customers. We’re also supported by outstanding security engineers and have seamless access across the organization — from executives to cross-functional teams — making it easy to bring in the right expertise and align resources to win new customers.
Dynatrace delivers answers and intelligent automation from data.
Describe how sales leaders at your company help your team succeed.
Sales leaders at Dynatrace are deeply committed to both individual and team success. They take a hands-on approach, actively engaging at every level with genuine excitement to help us win. Leaders regularly communicate their investment in our team’s success — and they back it with action.
Across the company, continuous learning is a top priority. Leaders regularly host enablement sessions and foster open discussions about new ideas or industry trends, which are essential practices in the fast-moving world of tech.
My own success has been profoundly impacted by the investment that leaders have made in me and my work. The mentorship I’ve received from our directors and VPs has been instrumental in my own wins and growth.
How are wins celebrated on the sales team? Are there specific bonuses, perks and/or celebrations for top performers?
Our sales team loves to celebrate wins. We operate on the principle that there’s room for everyone to succeed. Success isn’t just individual — it’s a shared experience where everyone celebrates and learns from each other’s achievements. Hard work and dedication never go unnoticed.
We offer highly competitive sales plans and commission packages, ensuring that our wins are well rewarded. Throughout the year, incentives like president’s club and end-of-year awards serve as great motivators, driving our team to excel.
How does this sales team stand out from others in your career?
Our sales team is incredibly collaborative and supportive. I feel that my teammates are genuinely invested in my success, and that investment is mutual. We’re all here to see each other win! My team is constantly exchanging new ideas, asking questions and offering support wherever it’s needed. I’m always learning from my peers, with our leadership actively involved in supporting us every step of the way. We’re encouraged to think outside the box, embrace new perspectives and share ideas freely. At Dynatrace, one of our company values is to win with integrity. Here, success is always earned and rewarded, as we constantly learn from feedback, celebrate with humility and strive for excellence.
Hometap offers solutions that makes homeownership less stressful and more accessible.
Describe how sales leaders at your company help your team succeed.
At Hometap, sales leadership is about crafting a clear, mission-driven vision that resonates with every team member. We prioritize ensuring everyone understands the “why” behind our goals and what it takes to achieve them. Our focus isn’t solely on identifying individuals who can succeed independently; instead, we strive to cultivate an environment where all team members are equipped and empowered to be successful.
Our sales leaders are dedicated to fostering a culture of trust and transparency, where open communication is encouraged, honest feedback is valued and recognition is constant. Within this framework, we embrace what we call “everboarding,” recognizing that professional development is ongoing, not a one-time event. By investing in continuous learning and development, we ensure our teams are adaptable and prepared for evolving challenges and most importantly, to help our homeowners accomplish their goals.
How are wins celebrated on the sales team? Are there specific bonuses, perks and/or celebrations for top performers?
In our remote environment, Hometap celebrates wins in ways that strengthen our mission of empowering homeowners. Our team thrives on healthy competition through annual traditions like our six-week March Madness bracket competition and the 12 Days of Hometap Holidays, featuring daily contests with exciting prizes and trophies.
What makes our celebration culture special is how we connect performance to our mission. Our dedicated Slack channel showcases real-time wins, from submitted applications to closed investments, allowing the entire company to recognize how each success positively impacts a homeowner’s financial well-being.
For significant milestones, investment managers receive custom trophies commemorating the number of homeowners they’ve helped. This celebration approach, continuously refined based on team feedback, creates an environment where Hometappers are motivated by more than just personal achievements. We’re driven by seeing how our work helps homeowners protect, grow and take control of their largest asset — their home. That’s why Hometappers love what we do, who we do it with and who we do it for.
How does this sales team stand out from others in your career?
Having been part of multiple sales organizations and led several teams prior to joining Hometap, our team stands above them all because of our commitment to Hometap’s mission. At Hometap, our team members are genuinely invested in each other’s success and our shared purpose of making homeownership less stressful and more accessible.
From the moment we bring in new hires, existing team members volunteer to help them get ramped up. Our quarterly sales roundtable sessions focus on learning and development of essential skills, with tenured team members and top performers regularly stepping up to present. This collaborative environment creates a culture where everyone is here to see us all win and help as many homeowners as possible. Our team wants to be here, and they prove it every day with their effort and results. This is a team I’m proud to be part of, and I wouldn’t change it for the world.
