Company Summary
At Boost Mobile, we deliver value without compromise, continually redefining what's possible from a mobile carrier for more than seven million customers.
Our teams reimagine connectivity through new platforms, new business models and new ways of thinking. Today, we're building a multi-brand wireless company alongside Echostar and its first-of-a-kind 5G ORAN network to upend the retail market and deliver groundbreaking new experiences for all.
Together, we'll draw on our legacies of disruption to change the way the world communicates.
Department Summary
This role will be working within a collaborative and fast-paced environment spanning the Boost Mobile & Infinite and broader DISH Retail Wireless organization. The focus will be on managing the company's go-to-market strategy across digital & local marketing, offers, and new product introductions. This position will coordinate across our marketing, finance, product, IT and operational teams to execute the Boost Infinite go-to-market plan.
Job Duties and Responsibilities

• Coordinate the execution of GTM strategies from ideation through to launch, aligning with internal teams to ensure operational success without encroaching on product or marketing creation roles.
• Facilitate collaboration across departments, including Product, Marketing, Loyalty, Operations, Sales, IT, Finance, Customer Support, other internal businesses, and external partners, to ensure a cohesive approach to market launches.
• Manage daily operational requirements and resolve issues related to GTM activities, ensuring timely delivery in a dynamic, high-stakes environment.
• Develop and refine operational processes to improve GTM efficiency and scalability, aligning closely with IT to enhance system infrastructure and data capabilities.
• Responsible for deployment and coordination of local marketing activities with in-store merchandising activations.
• Lead the production of market-driven product marketing materials and sales tools that adhere to core company messaging and strategy, focusing solely on coordination and operational aspects.
• Monitor and report on GTM performance, establishing key performance indicators that track effectiveness and support strategic decision-making.
• Support the repositioning of brands and products in the marketplace, focusing on operational and logistical aspects of branding efforts.
• Implement and maintain operational metrics that provide clear visibility into the successes and areas for improvement within the GTM process.
• Stakeholder Management: Build trust and relationships with key internal stakeholders such as Product, Marketing, Finance, Technology, and other key external partners.
• Collaborate cross-functionally and lead a market-driven approach to customer needs, product launches and new market introductions. Produce compelling product marketing and sales enablement materials that align with Boost's core messaging and go-to-market strategy. D
• Execution: Deliver on time in a high-stakes environment where multiple priorities will need to coexist simultaneously.
• Establish a set of key performance indicators and provide consistent reporting against the marketing team's objectives.
• Drive efficiency in Boost's marketing efforts while also focusing on how to continually improve team and program productivity for future scalability.
• Attract, develop and retain strong talent. Build a GTM team that includes our Local Marketing activities and in-store Merchandising, that will be able to seamlessly and cohesively support all wireless brands as a shared service. Instill best practices and continue to develop and structure a performance-based marketing team that efficiently executes the company's overall and go-to-market strategy.
• Help create an inclusive, dynamic working environment that brings out the best in reporting managers and creates a clear path for staff growth both within marketing and across organizational lines.

Skills, Experience and Requirements

• 10+ years of high-level GTM leadership experience.
• Experience marketing digital products with a focus on online conversion mechanics.
• Polished executive presence with extensive experience interacting with senior leaders across an Enterprise and the ability to communicate effectively across varying audiences.
• Collaborative, hands-on approach to work that is reflected through their management style and employee communications.
• A natural gravitation to our company values: Curiosity, Pride, Adventure, and Winning.
• BA required; MBA preferred.

Salary Ranges
Compensation: $185,000.00/Year - $225,000.00/Year
Benefits
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level and competencies; compensation is based on the role's location and is subject to change based on work location. Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.