Jeff Link
Contributing Reporter at Built In
Expertise: Tech journalism
Education: The Ohio State University; University of Michigan

Jeff Link is a Built In contributing reporter covering design, UX and product development. His work has appeared in Fast Company, Dwell, Architect and Green Building & Design. Link is a former adjunct professor of writing, rhetoric and composition at DePaul University and graduate student instructor at the University of Iowa. He holds a master of fine arts from the University of Iowa, a master of education in secondary education from The Ohio State University and a bachelor’s degree in English from University of Michigan.

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jobs to be done framework
Jobs to be Done (JTBD) is a framework for developing products based on the understanding of a customer’s goal (“job”) and what product they would buy (“hire”) to complete the goal.
A kanban board icon and a scrum loop icon intersecting to show the differences and similarities of both product management ideologies.
Well, it depends on your budget, development goals and work culture.
14 Product Management Courses You Should Know
For getting started — or moving up — in product management.
product manager resume tips
Focus on your results, not your responsibilities.
What Is Information Architecture in UX?
Information architecture has been compared to a road map, a library and a musical score. Here’s why it’s so important to user engagement.
social media icons on phone
Social media platforms don’t have to be toxic.
top product manager interview questions to know
We spoke to product leaders about their top product manager interview questions.
images of multicolored eyes with title "NFT=$"
What’s next for NFT design and art?
digital art of dotted lightning bolts against a pink background
When it comes to salary negotiation, you have more power than you think. Here’s how to counter an offer.
user acceptance testing
User acceptance testing tells designers if ideas resonated with users. Here are seven steps to get it right.
photogrammetry
Construction, paleontology, emergency planning — they all rely on photogrammetry.
product market fit growth
Achieving product-market fit is the most important thing a new startup can do. But knowing precisely when you have it is up for debate.