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The Marketing Operations Manager will enhance marketing performance and lead management through optimizing systems, improving data quality, and executing multi-channel campaigns. They will collaborate with teams, ensure accurate reporting, and drive operational excellence in the marketing organization.

Lead multiple concurrent enterprise SaaS implementation projects from kickoff through stabilization. Manage project plans, schedules, risks, deliverables, and stakeholder communications. Serve as primary customer contact, run governance and reporting, drive adoption, and capture continuous improvement.

Lead Baxter Planning's brand, content, creative, and digital communications strategy to increase awareness, credibility, and inbound demand. Develop brand guidelines, editorial strategy, website and social strategies, and high-impact written and visual assets. Manage content production, SEO/AEO/GEO optimization, performance measurement using analytics tools, and vendor/budget ownership. Collaborate cross-functionally to drive engagement, organic visibility, executive thought leadership, and qualified leads.

Client-facing quota-carrying role responsible for prospecting, qualifying, and closing enterprise SaaS deals. Manage CRM, build C-suite relationships, coordinate demos/configurations, forecast sales, and hit ARR and implementation revenue targets.