Lead integrated marketing strategy and campaign development to drive brand awareness and customer enrollment. Manage vendors, execute paid and community outreach campaigns, ensure brand consistency, analyze performance with data visualization, collaborate cross-functionally, proofread and maintain content accuracy, oversee budgets and project timelines, and optimize marketing operations.

Manages integrated marketing campaigns from planning through delivery, including schedules, budgets, vendors, content workflows, reporting, dashboards, and continuous improvement. Coordinates cross-functional teams and external agencies, analyzes campaign performance, manages risks and deliverables, and communicates insights to internal stakeholders, senior leaders, and public officials.