YouTube Optimization Strategist (Contract)

Project Overview:
We are seeking a creative, analytical, and results-driven YouTube Optimization Strategist to help elevate the performance and visibility of content on a discrete high-profile project featuring celebrity talent. This role involves strategic collaboration, performance analysis, content enhancement and implementation to drive higher engagement, reach, and discovery through video search optimization (vSEO).  PLEASE NOTE: ONLY EXPERIENCED YOUTUBE STRATEGISTS NEED APPLY.

• Collaborate with our team to refine guest booking goals and define target audiences and align on design strategy.
• Establish clear success metrics to measure performance improvement across videos and channel-wide.
• Conduct a full analytics audit of the channel and key videos to assess current performance and areas of improvement.

2. Implementation

• Collaborate with thumbnail designer to create custom YouTube thumbnails that align with key strategy objectives.
• Craft optimized show titles and descriptions for each selected video to enhance discoverability.
• Apply general YouTube channel optimizations (e.g., playlists, homepage layout, tags, branding elements).

3. Wrap-Up & Reporting

• Compile a final wrap-up summary with guest booking team and design team including:
• Performance insights
• Outcomes achieved
• Key audience learnings (with an emphasis on talent-specific trends and behavior)
  
• Present findings in a visual and strategic recap deck.

Please include before-and-after examples from prior YouTube optimization projects that showcase your strategic impact. 

1. Title & Description Rewrites
• Before: Original video title and description
• After: Optimized versions you developed
• Metrics: Engagement/view time increases or improved search ranking if known
  
2. Channel Optimization Projects
• Overview of changes you made to a YouTube channel homepage, playlists, branding, or tags
• Results: Channel growth, increased subs, improved watch time, etc.

• Duration: Project-based (estimated 4–6 weeks, part time - 7-12 hours/week)
• Compensation: $4,000 flat project fee
• To Apply: Please attach your portfolio or samples (with before-and-afters clearly labeled), a brief note on your approach to YouTube strategy, and availability.