Yield Manager

Posted 9 Hours Ago
Be an Early Applicant
Prague
Mid level
eCommerce
The Role
The Yield Manager will optimize the ad portfolio to maximize revenue and yield, drive strategic planning, collaborate on data reporting, implement revenue strategies, and ensure compliance with market regulations. The role focuses on enhancing Groupon’s advertising products effectively on a global scale.
Summary Generated by Built In

Groupon is a marketplace where customers discover new experiences and services everyday and local businesses thrive. To date we have worked with over a million merchant partners worldwide, connecting over 16 million customers with deals across various categories. In a world often dominated by e-commerce giants, we stand out as one of the few platforms uniquely committed to helping local businesses succeed on a performance basis.

Groupon is on a radical journey to transform our business with relentless pursuit of results. Even with thousands of employees spread across multiple continents, we still maintain a culture that inspires innovation, rewards risk-taking and celebrates success. The impact here can be immediate due to our scale and the speed of our transformation. We're a "best of both worlds" kind of company. We're big enough to have the resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.

Yield Manager – Join Groupon’s AOG (Ads on Groupon) Department

At Groupon, we’re a dynamic marketplace that helps customers discover new experiences while empowering local businesses to thrive. As part of our journey to innovate and drive performance, we’re seeking a dedicated Yield Manager to join our Ads on Groupon (AOG) team. This key role will support our global advertising products, optimizing revenue and shaping the future of our ad technology stack.

About the Role

As a Yield Manager within the AOG department, you will play an integral role in the development and oversight of Groupon’s advertising products on an international scale. This position is ideal for a strategic thinker with expertise in yield management who is eager to make a direct impact on a fast-evolving platform. You will drive portfolio optimization, collaborate on strategic projects, and ensure our advertising channels reach their full potential.

What You’ll Do

  • Optimize Ad Performance: Oversee daily monitoring and optimization of the entire ad portfolio to maximize yield and revenue.

  • Leverage Tools and Data: Use tools and dashboards to identify optimization opportunities and make data-driven decisions.

  • Data Collaboration and Reporting: Work closely with analysts on data control and portfolio performance reporting, translating insights into actionable strategies.

  • Operational and Project Support: Facilitate test implementations and zone setups, prioritizing and managing projects in partnership with the analytics team.

  • Strategic Planning and Revenue Forecasting: Develop forward-thinking strategies and forecasts to anticipate trends and position Groupon for growth.

  • Drive Monetization and Market Strategy: Implement revenue strategies, uncover monetization opportunities, and stay informed on industry trends and competitor activities to adjust tactics accordingly.

  • Ensure Compliance: Protect revenue by adhering to market regulations (GDPR, CMP) and best practices.

What We’re Looking For

  • Experience:

    • 3-4 years of experience in yield management, with a strong background in:

      • Optimizing ad inventory across multiple channels (e.g., programmatic, direct sales).

      • Working with SSPs (Supply-Side Platforms) and DSPs (Demand-Side Platforms).

      • Developing pricing strategies to balance market demand with inventory supply.

      • Managing relationships with ad tech partners and clients to enhance yield performance.

      • Conducting regular yield analysis to improve monetization and fill rates.

  • Technical Skills:

    • Proficiency with ad serving platforms like Google Ad Manager or Magnite.

    • Expertise in yield optimization tools (e.g., Tableau, Looker) and programmatic ad technology, including RTB and header bidding.

    • Advanced skills in Excel and data analysis tools for reporting and inventory management.

  • Soft Skills:

    • Strong written and verbal communication skills with a collaborative mindset for working across multiple teams.

    • High attention to detail, ensuring accurate analysis and compliance with standards and regulations.

    • Ability to work autonomously, handling tasks across multiple regions and maintaining efficiency.

What We Offer

  • Fast-paced, Growth-Oriented Environment: Join an international team that values innovation and supports professional development.

  • Performance-Driven Culture: Be part of a team that rewards results, empowers individuals, and fosters mutual respect.

  • Flexible Work Arrangement: Work in a hybrid model with two days in the office and three days remotely.

  • Impact and Autonomy: Make meaningful contributions to a company that balances resources and autonomy, where your work drives real change and growth.

Join Groupon and help us define the future of global advertising. Your expertise as a Yield Manager will not only shape our advertising platform but also create lasting value for our customers and business partners.

Groupon’s purpose is to build strong communities through thriving small businesses. To learn more about the world’s largest local e-commerce marketplace, click here. You can also find out more about us in the latest Groupon news as well as learning about our DEI approach. If all of this sounds like something that’s a great fit for you, then click apply and join us on a mission to become the ultimate destination for local experiences and services.

Beware of Recruitment Fraud: Groupon follows a merit-based recruitment process without charging job seekers any fees. We've noticed an increase in recruitment fraud, including fake job postings and fraudulent interviews and job offers aimed at stealing personal information or money. Be cautious of individuals falsely representing Groupon's Talent Acquisition team with fake job offers. If you encounter any suspicious job offers or interview calls demanding money, recognize these as scams. Groupon is not responsible for losses from such dealings. For legitimate job openings (and a sneak peek into life at Groupon), always check our official career website at grouponcareers.com.

The Company
HQ: Chicago, IL
10,812 Employees
On-site Workplace
Year Founded: 2008

What We Do

Groupon is an experiences marketplace that brings people more ways to get the most out of their city or wherever they may be. By enabling real-time mobile commerce across local businesses, live events and travel destinations, Groupon helps people find and discover experiences––big and small, new and familiar––that make for a full, fun and rewarding life. Groupon helps local businesses grow and strengthen customer relationships––resulting in strong, vibrant communities.

With employees spread across multiple countries, we still maintain a culture that inspires innovation, rewards risk-taking and celebrates success. We encourage employees to embrace change, adapt to new circumstances, and find creative solutions to the challenges we face.

Does that sound like a great way to grow your career? If you possess the ambitious drive and hands-on talent that resonate with our vision, we encourage you to check out our current opportunities with #TeamGroupon.

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