Programmatic Analyst

Sorry, this job was removed at 06:21 p.m. (CST) on Thursday, Apr 17, 2025
New York, NY
Hybrid
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
People Inc. is America’s largest digital and print publisher.
The Role

The Programmatic Analyst will play a critical role in the D/Cipher team by providing
in-depth analysis of advertising and media trading performance, developing
strategies to optimize yield, and supporting overall trading operations. The
ideal candidate will have a strong background in quantitative analysis,
advertising, media trading, and data-driven decision-making.
 

Key Responsibilities
Performance Analysis:

  • Analyze advertising and media trading performance across various

platforms and channels.

  • Develop and maintain comprehensive performance reports and

dashboards.

  • Identify trends, anomalies, and opportunities for yield optimization.

Data Management and Analysis:

  • Collect, clean, and manage large datasets from multiple sources.
  • Use statistical and machine learning techniques to analyze data and

generate actionable insights.

  • Ensure data accuracy and integrity in all analyses and reports.

Strategy Development:

  • Collaborate with trading, sales, and technology teams to develop and

refine media trading strategies.

  • Use quantitative methods to test and validate new trading strategies.
  • Provide recommendations for improving trading algorithms and

models.
Collaboration and Communication:

  • Work closely with traders, analysts, and other stakeholders to

understand their analytical needs.

  • Present findings and recommendations to senior management and

stakeholders.

Collaborate on cross-functional projects and initiatives.
Required Experience:

  • 2-4 years of experience in a quantitative analysis role
  • 2-4 years of experience in advertising
  • Strong proficiency in data analysis tools and programming languages

such as Python, R, SQL, and Excel.

  • Experience with data visualization tools (e.g., Tableau, Power BI).
  • Knowledge of advertising platforms and media trading strategies
  • Excellent analytical, problem-solving, and critical-thinking skills.
  • Strong communication and presentation skills.
  • Ability to work independently and collaboratively in a fast-paced

environment.
Preferred Qualifications:

  • Experience with programmatic advertising and digital media trading

strategies.

What the Team is Saying

Vlada
Brian
Nabil

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The Company
HQ: New York, NY
3,500 Employees
Year Founded: 1996

What We Do

People Inc. is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. People Inc. brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.

Why Work With Us

People Inc. has a people-first mentality - our audience, our employees, our teams. We take our role of providing the best content across the best brands very seriously and we are always looking to make sure that our teams have the space to be creative, innovate and try out new things.

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