Web Designer, Brand Web Experience

Posted 3 Days Ago
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San Francisco, CA, USA
In-Office
140K-176K Annually
Senior level
Artificial Intelligence • Big Data • Machine Learning
The Data Platform for AI: High quality training and validation data for AI applications.
The Role
Design responsive, accessible, high-performing web experiences for Scale's digital properties, primarily scale.com. Create wireframes, prototypes, high-fidelity mockups, reusable design systems, components, and page templates. Partner with engineers and cross-functional stakeholders to communicate design intent, review implementations, evolve the brand, and improve user experiences. Explore emerging AI tools, interaction patterns, analytics, and experimentation to deliver innovative, scalable digital experiences.
Summary Generated by Built In

For 10 years Scale AI has worked with leading organizations to build reliable AI systems for the world's most important problems. Join our team to shape the future of AI and push the boundaries of innovation.

The Scale Interactive Brand Studio (9 people full-time) is responsible for Scale’s visual identity and brand strategy, the design and development of scale.com, and the creation of original creative content (videos, ads, social assets, and swag). We design for a variety of applications including trade show booths, printed marketing materials, and digital advertising. We grow the team with intention - adding ambitious, motivated talent that will build Scale’s brand perception by executing with pace and quality. This role reports to the Manager of Web Experience.

You will:

  • Design Exceptional Web Experiences: Design responsive, visually compelling website layouts, page templates, graphics, and interactive UI patterns across Scale's digital properties, with a primary focus on scale.com.
  • Build for Scale: Create reusable design components, patterns, and systems that establish consistency across web experiences while enabling teams to move quickly and efficiently.
  • Translate Ideas into Designs: Develop wireframes, user flows, prototypes, and high-fidelity mockups that translate business objectives, brand direction, and user needs into intuitive digital experiences.
  • Bridge Design and Development: Partner closely with web engineers to communicate design intent, prepare implementation-ready specifications, review builds, and ensure high-quality execution.
  • Design for Performance and Usability: Apply responsive design, accessibility, usability, and web performance best practices to create experiences that work seamlessly across devices and screen sizes.
  • Evolve the Brand: Champion consistent application of Scale's visual identity while exploring new design directions that reflect the company's growth, innovation, and position in the AI industry.
  • Experiment with Emerging Technology: Explore AI-powered design and development tools, rapid prototyping, and new interaction patterns to accelerate workflows and push the boundaries of modern web experiences.
  • Iterate with Impact: Partner with cross-functional stakeholders to incorporate feedback, evaluate design effectiveness, and continuously improve the quality and effectiveness of our web experiences.

You are:

  • You have 8+ years of experience in web design, digital design, visual design, or a related field, supported by a portfolio demonstrating strong visual craft, web design expertise, and shipped digital experiences.
  • You are proficient in Figma for design systems, component libraries, prototyping, and developer handoff. Familiarity with Adobe Creative Cloud, AEM, Canva tools is a plus.
  • You understand responsive design, typography, layout systems, accessibility, interaction design, and modern web UI/UX principles. You can design within technical constraints without compromising the quality of the experience.
  • You understand how designs translate into production websites and have working knowledge of HTML and CSS. You can create scalable design patterns and reusable components that maintain visual consistency across complex websites and content types. Familiarity with modern front-end frameworks, component-based architectures, and CMS platforms is a plus.
  • You know how to create scalable patterns and reusable components while maintaining visual consistency across complex websites and multiple content types.
  • You are excited about emerging AI tools and their potential to transform design and development workflows. You actively experiment with new tools and bring fresh ideas to the team.
  • You balance speed with craft, manage competing priorities, and deliver high-quality work in a fast-moving environment.
  • You communicate clearly, welcome constructive feedback, solve problems proactively, and work effectively with design, engineering, marketing, and brand partners.

Nice to haves:

  • Experience designing and implementing motion graphics, animations, and micro-interactions for digital experiences.
  • Familiarity with modern web development workflows and frameworks such as React and Next.js, as well as deployment platforms such as Vercel.
  • Experience working with headless CMS platforms, particularly Sanity, and designing flexible, modular page templates.
  • Familiarity with AI-assisted design, prototyping, and vibe-coding tools for rapidly exploring and building interactive web experiences.
  • Experience using web analytics, experimentation, or user research to inform design decisions and improve user journeys.
  • Experience creating data visualizations, technical graphics, or complex information experiences.
  • An interest in the AI industry and an understanding of Scale's mission and products.

Compensation packages at Scale for eligible roles include base salary, equity, and benefits. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position and may be inclusive of several career levels at Scale; it will be determined during the interview process based on work location and additional factors, including job-related skills, experience, qualifications, interview performance, and relevant education or training. Scale employees in eligible roles are also granted equity based compensation, subject to Board of Director approval. Your recruiter can share more about the specific salary range for your preferred location during the hiring process, and confirm whether the hired role will be eligible for equity grant. You'll also receive benefits including, but not limited to: comprehensive health, dental and vision coverage, retirement benefits, a learning and development stipend, and generous PTO. Additionally, this role may be eligible for additional benefits such as a commuter stipend.

Please reference the job posting's subtitle for where this position will be located. For pay transparency purposes, the base salary range for this full-time position in the locations of San Francisco, New York, Seattle is:
$140,400—$175,500 USD

PLEASE NOTE: Our policy requires a 90-day waiting period before reconsidering candidates for the same role. This allows us to ensure a fair and thorough evaluation of all applicants.

About Us:

At Scale, our mission is to develop reliable AI systems for the world's most important decisions. Our products provide the high-quality data and full-stack technologies that power the world's leading models, and help enterprises and governments build, deploy, and oversee AI applications that deliver real impact. We work closely with industry leaders like Meta, Ernst & Young, Mayo Clinic, Time Inc., the Government of Qatar, and U.S. government agencies including the Army and Air Force. We are expanding our team to accelerate the development of AI applications.

We believe that everyone should be able to bring their whole selves to work, which is why we are proud to be an inclusive and equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability status, gender identity or Veteran status. 

We are committed to working with and providing reasonable accommodations to applicants with physical and mental disabilities. If you need assistance and/or a reasonable accommodation in the application or recruiting process due to a disability, please contact us at [email protected]. Please see the United States Department of Labor's Know Your Rights poster for additional information.

We comply with the United States Department of Labor's Pay Transparency provision. 

PLEASE NOTE: We collect, retain and use personal data for our professional business purposes, including notifying you of job opportunities that may be of interest and sharing with our affiliates. We limit the personal data we collect to that which we believe is appropriate and necessary to manage applicants’ needs, provide our services, and comply with applicable laws. Any information we collect in connection with your application will be treated in accordance with our internal policies and programs designed to protect personal data. Please see our privacy policy for additional information.

Skills Required

  • 8+ years of experience in web design, digital design, visual design, or a related field
  • Portfolio demonstrating strong visual craft, web design expertise, and shipped digital experiences
  • Proficiency in Figma for design systems, component libraries, prototyping, and developer handoff
  • Understanding of responsive design, typography, layout systems, accessibility, interaction design, and modern web UI/UX principles
  • Working knowledge of HTML and CSS
  • Ability to create scalable design patterns and reusable components
  • Ability to work effectively with design, engineering, marketing, and brand partners
  • Familiarity with Adobe Creative Cloud, AEM, and Canva
  • Experience with motion graphics, animations, and micro-interactions
  • Familiarity with React, Next.js, and Vercel
  • Experience with headless CMS platforms, particularly Sanity
  • Familiarity with AI-assisted design, prototyping, and vibe-coding tools
  • Experience using web analytics, experimentation, or user research
  • Experience creating data visualizations, technical graphics, or complex information experiences

Scale AI Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Scale AI and has not been reviewed or approved by Scale AI.

  • Healthcare Strength — Company materials and third‑party pages describe comprehensive medical, dental, and vision coverage along with mental‑health services and an EAP. Health insurance is portrayed as strong, with options like HSA/FSA and indications of high premium coverage.
  • Leave & Time Off Breadth — Descriptions highlight generous PTO, paid holidays and sick time, bereavement, volunteer time, and role‑dependent flexibility or remote options. This breadth is positioned as part of a supportive time‑off approach, with specifics varying by location.
  • Equity Value & Accessibility — Full‑time offers commonly include equity and an ESPP, which can meaningfully lift total compensation, especially in engineering and senior roles. Job postings and compensation snapshots consistently reference base‑plus‑equity packages aligned with competitive AI market pay.

Scale AI Insights

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The Company
HQ: San Francisco, CA
523 Employees
Year Founded: 2016

What We Do

Scale accelerates the development of AI applications by helping machine learning teams generate high-quality ground truth data. Our advanced LiDAR, image, video and NLP annotation APIs allow machine learning teams at companies like OpenAI, Lyft, Pinterest, and Airbnb focus on building differentiated models vs. labeling data.

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