VP of Sales
Location: Europe (Remote - Western Europe preferred)
About the Role
Wisor is building technology to transform one of the world’s largest and most established industries. Freight forwarding is a massive global market that has historically relied on manual workflows, fragmented systems, and legacy software. Our platform brings advanced technology and automation to freight forwarders, helping them operate more efficiently and make better decisions.
We believe the freight forwarding industry is at the beginning of a major technology transformation, and Wisor is positioned to play a central role in that shift. As our traction continues to grow, we are now looking for a VP of Sales to help lead the next stage of our journey.
This is a critical leadership role. You will take ownership of our revenue engine, lead and develop our team of Account Executives, and build the structure, discipline, and processes required to scale. We are looking for a hands-on leader who combines strategic thinking with operational rigor and knows how to enforce the playbooks that turn strong sales teams into predictable revenue organizations.
What You’ll Do
Sales Leadership
- Lead, manage, and scale our team of 4-5+ Account Executives
- Build a culture of accountability, performance, and continuous improvement
- Hire, coach, and develop top-performing sales talent
Sales Process & Playbooks
- Design and enforce a structured, repeatable sales process
- Build and continuously refine the sales playbook
- Implement rigorous pipeline management, forecasting, and deal inspection
GTM Strategy
- Define and refine our Ideal Customer Profile (ICP)
- Contribute to pricing, packaging, and go-to-market strategy
- Identify and prioritize the most effective revenue channels
Leading from the Front
- Participate in strategic deals and help drive complex opportunities to close
- Partner closely with product, marketing, and customer success teams
What We’re Looking For (Must-Haves)
Proven Sales Leadership
- Experience managing and scaling a team of 5+ Account Executives
- Strong track record of driving accountability and predictable results
Startup Scaling Experience and international mentality
- Experience building or scaling a B2B sales organization through a meaningful growth phase (for example from early traction to a structured, multi-rep sales team) and also Proficiency in English is a must, other European languages such as Spanish, French, German, Italian are highly desired!
Industry Expertise
- Experience selling into freight forwarding companies
- Background in logistics-tech or closely related industries
Process-Driven Operator
- Strong focus on sales processes, playbooks, and disciplined execution
- Experience implementing rigorous pipeline management and forecasting
Bonus Points
- Strong understanding of Air and Ocean Freight operations
- Existing network within the US logistics ecosystem
- Experience working with Israeli founders or teams
What Success Looks Like
- Build a disciplined, repeatable sales motion across the team
- Establish reliable pipeline management and forecasting
- Develop and enforce a clear sales playbook
- Help scale Wisor’s revenue and sales organization through the company’s next stage of growth
Skills Required
- Proven sales leadership with experience managing a team of 5+ Account Executives
- Experience building or scaling a B2B sales organization
- Experience selling into freight forwarding companies
- Strong focus on sales processes and disciplined execution
What We Do
Wisor AI is a SAAS platform that empowers Freight Forwarders to be part of the digital era, providing a great online experience to their customers, with the ability to increase sales and reduce operational costs. We achieve this by seamless integration and cutting-edge technologies. delivering technological solutions for freight forwarders to quote and manage their shipments and, to attend to its clients effectively and profitably. Our solutions enhance and simplify interactions, increasing customer loyalty, and trust in their Freight Forwarder. Wisor.Ai is an all-in-one data-driven, AI-based pricing optimization and shipment automation platform that eliminates freight pricing, booking, and shipping inefficiencies. Our SaaS platform brings the digital transformation to small-medium-sized freight forwarders globally. Wisor.AI is a freight-tech start-up aiming to revolutionize the trillion-dollar international freight industry by eliminating freight pricing, booking, and shipping inefficiencies. Wisor SaaS empowers freight forwarders by providing them with a Digital Freight Platform offering the following solutions: 1. Rate management 2. Unique quotation system 3. Online Booking 4. Analytics and more... In addition to this, we also provide track and trace solutions that help freight forwarders in getting the latest milestone location of vessels and automated milestones within seconds. Our mission is to digitize freight forwarders, increase their revenue, streamline their processes. Most importantly, make their life better. Digitalization of global trade can be attained by making technology accessible to freight forwarders. Wisor can help freight forwarders in multiple ways: - Quote automatically with the **Wisor Magic** tool - your business can run 24*7 without human involvement! - Automation of everyday tasks - Talk with third-party or global agents **Automatically 24/7!** - Book a demo and see for yourself








