VP, Marketing

Posted 2 Days Ago
Be an Early Applicant
New York City, NY
In-Office
200K-250K Annually
Senior level
Artificial Intelligence • Healthtech • Insurance • Conversational AI • Automation
The Role
The VP of Marketing will lead brand development, demand generation, event strategy, and product marketing while mentoring a marketing team. This strategic position requires significant B2B SaaS experience, especially in healthcare and AI, to create measurable growth and drive market awareness.
Summary Generated by Built In

We’re hiring a VP of Marketing to build and lead the marketing function at SuperDial. This is a critical leadership role for a strategic, hands-on operator who can own our brand, narrative, demand engine, events strategy, and go-to-market motions as we scale from Series A to category leadership.

You will define our story, drive market awareness, partner closely with Sales, Product, and Leadership, and build the systems that turn our early traction into a repeatable, measurable growth engine.

About the Role:Brand & Narrative
  • Build the SuperDial brand, positioning, and product messaging across all channels

  • Own the company narrative to differentiate us in AI-driven RCM and healthcare automation

  • Create consistent, compelling messaging that resonates with revenue cycle leaders, MSOs, DSOs, and payers

Event Marketing
  • Build a high-impact event strategy across conferences, trade shows, hosted events, and executive dinners

  • Project manage event selection, booth presence, budgets, speaking opportunities, and on-site execution

  • Develop pre-event outreach and post-event follow-up processes that drive measurable pipeline

  • Create event messaging, collateral, and demos aligned to target personas

  • Build a repeatable event playbook that integrates with demand gen and sales motions

Demand Generation & Growth
  • Build and scale demand gen programs from scratch

  • Own pipeline creation, campaign strategy, and attribution

  • Partner with Sales to ensure high-quality pipeline that hits monthly and quarterly goals

Product Marketing
  • Develop product positioning, competitive intelligence, and market segmentation frameworks

  • Lead launches for new features, product lines, and major releases

  • Build sales enablement assets that improve win rates and shorten cycles

Content & Thought Leadership
  • Build the content engine: case studies, whitepapers, webinars, events, reports

  • Craft thought leadership that elevates SuperDial as the category-defining leader

  • Partner with CEO and CTO to shape external messaging

Marketing Operations
  • Stand up our marketing stack, analytics, and reporting

  • Build dashboards and KPIs that tie marketing performance directly to revenue

  • Optimize funnel efficiency quarter over quarter

Leadership & Team Building
  • Hire and mentor a small but high-impact marketing team

  • Establish best-in-class processes across GTM

  • Serve as a strategic partner to Sales, Product, and executive leadership

About You:
  • 12+ years in B2B SaaS marketing, ideally with experience in healthcare, AI, automation, or complex enterprise buyers

  • Proven track record building a marketing function from 0 --> 1 (or from early-stage to ~$20–50M ARR scale)

  • Deep experience with demand generation, product marketing, and narrative development

  • Metrics-driven operator who knows how to build systems, measure ROI, and scale repeatable growth

  • Exceptional written and verbal communicator with crisp, simple storytelling

  • Low-ego, high-speed builder who thrives in ambiguity and moves fast

Why SuperDial:
  • Build the marketing function at one of the fastest-growing AI companies in healthcare

  • Work directly with founders who value speed, clarity, and operational excellence

  • Massive market with meaningful, human impact

  • Competitive comp + equity at a generational inflection point

Who We Are:

SuperDial is transforming AI in healthcare by building scalable, AI-powered solutions that optimize revenue cycle management. Join us and help shape the future of AI in healthcare!

The base salary for this role ranges from $200,000-$250,000, depending on experience, skill set, and fit. We also offer equity and benefits as part of our total compensation package. Final offers may vary based on experience and qualifications - we’re always open to exceptional talent.

Top Skills

AI
Automation
B2B Saas
Healthcare
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The Company
HQ: San Francisco, CA
15 Employees
Year Founded: 2021

What We Do

SuperDial is a voice AI company automating the phone calls that drain time and money from healthcare operations. Its voice AI agents handle benefits verification, prior authorization, claims follow-up, credentialing, and other RCM workstreams, freeing up revenue cycle teams to focus on what matters. Customers include leading provider organizations, billing companies, and payers.

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