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Revi is more than an ordering system — it’s a growth engine that personalizes, optimizes, & amplifies every transaction.
The Role
The VP of Consumer at Revi will oversee the vision, strategy, and execution of consumer experiences, focusing on AI-native products and driving growth and retention strategies.
Summary Generated by Built In
The Revi Mission
Brick-and-mortar retail isn’t dead. It’s evolving.
As technology accelerates, the digital and physical worlds are collapsing into a single purchasing layer. At Revi, we believe the real Web3 is this hybrid world — where every physical purchase has a digital identity, an ongoing relationship, and an opportunity for engagement.
In this future, consumer behavior, expectations, and loyalty are fundamentally reset. Consumers will rely on AI-native tools that move seamlessly across the digital and physical world. Revi is at the forefront of this shift, building product every day to make this vision real.
Backed by top Silicon Valley investors, Revi is positioned to define and own a multi-billion-dollar category.
Consumer at Revi
Consumer is not a feature — it is a platform.
At Revi, the consumer experience is where product, growth, brand, and AI converge. Our consumer surface is how users discover Revi, trust it, rely on it, and ultimately build long-term loyalty across physical and digital commerce.
We are building an AI-first consumer platform that anticipates needs, reduces friction, and creates durable, personalized relationships between consumers and the places they shop.
The Role
The VP of Consumer Product owns Revi’s consumer business end-to-end.
Reporting to the Chief Product Officer, you will be responsible for the vision, strategy, execution, and growth of all consumer-facing experiences at Revi. This includes product, lifecycle, engagement, retention, and the evolution of Revi’s AI-native consumer platform (currently in stealth).
This is a "Head of" role with full accountability for consumer outcomes. You will operate at the intersection of Product, Growth, Design, Data, and AI, leading cross-functional teams to build, launch, and scale category-defining consumer products.
You are expected to think long-term while executing sprint by sprint — building fast, learning quickly, and iterating constantly with a relentless focus on user delight, measurable impact, and durable growth.
What You’ll Own
Consumer Vision & Strategy
Define and own Revi’s long-term consumer vision and roadmap, grounded in AI-first principles.
Translate company strategy into clear consumer priorities, bets, and outcomes.
Set the north-star metrics for consumer growth, engagement, retention, and lifetime value.
AI-First Consumer Platform
Own Revi’s AI-native consumer product, building it from first principles and scaling it into a core platform.
Leverage AI as a co-builder — from personalization and automation to discovery, decisioning, and real-time consumer engagement.
Ensure AI is embedded into how consumers experience Revi, not layered on as a feature.
Execution & Product Leadership
Lead cross-functional teams across Product, Design, Engineering, Growth, and Data.
Drive execution across the full product lifecycle: discovery → launch → adoption → scale.
Make hard tradeoffs, take calculated risks, and ensure teams are shipping meaningful improvements every sprint.
Growth, Retention & Engagement
Own consumer growth strategy in partnership with Marketing and Revenue.
Build systems that drive repeat usage, loyalty, and habit formation.
Use experimentation, data, and user insights to continuously optimize the consumer funnel.
Leadership & Culture
Build and lead a high-performing consumer organization.
Set the standard for AI fluency, product excellence, and ownership.
Foster a culture of curiosity, experimentation, accountability, and speed.
What We’re Looking For
10+ years of experience in consumer Product Leadership, Product Management, or Product Design.
Prior experience as a VP, Head of Product, Director, or Principal PM owning a consumer surface or business.
Deep B2C product experience, ideally in a high-growth startup or scale-up environment.
A strong, opinionated point of view on building products in the age of AI.
Hands-on experience shipping AI-driven or AI-powered consumer products.
Proven track record leading cross-functional teams and delivering 0→1 and scale-stage products.
Strong product intuition and taste — ability to create simple, intuitive, brand-defining experiences.
Data-fluent: able to form hypotheses, define success metrics, and tell clear stories with data.
Startup IQ: comfortable with ambiguity, moving fast, context-switching, and building from first principles.
Exceptional communication skills with the ability to inspire alignment across executives and teams.
Perks & Benefits
Competitive salary and performance-based bonus
Meaningful equity package
Medical, dental, and vision coverage
Unlimited vacation policy
Paid holidays
Professional development support
Team events, off-sites, and volunteer opportunities
401(k)
Our Values
Heart – Passion, generosity, and service to others
Impact – Innovation, resilience, versatility, and ownership
Excellence – Integrity, supreme service, and setting the bar high
Work Location
Revi’s office is located in the SoMa district of San Francisco.
We operate on a hybrid model, working in the office 3+ days per week. Our environment is energetic, collaborative, and built for teams who move fast and build together.
Skills Required
- 10+ years of experience in consumer product leadership, product management, or product design
- Prior experience as a VP, Head of Product, Director, or GM owning a consumer surface or business
- Deep B2C product experience in a high-growth startup or scale-up environment
- Hands-on experience shipping AI-driven or AI-powered consumer products
- Proven track record leading cross-functional teams and delivering 0 -> 1 and scale-stage products
- Exceptional communication skills with the ability to inspire alignment across executives and teams
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The Company
What We Do
Revi is redefining retail by turning every point-of-sale into a revenue growth engine. We fuse AI, hardware, and a consumer app-based experiences to create digital profiles for every in-store customer—fueling automated upsells, instant rewards, and hyper-personalized engagement. Revi is more than an ordering system — it’s a growth engine that personalizes, optimizes, and amplifies every transaction for both the business owner and the consumer. We build ecosystems that make physical would businesses unstoppable.
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