Over the past decade, Everlywell has delivered close to 1 billion personalized health insights, transforming care for 60 million people and powering hundreds of enterprise partners. In 2025, an estimated 1 in 94 U.S. adults received an Everlywell test, solidifying our spot as the #1 at-home testing company in the country. Fueled by AI and built for scale, we’re breaking down barriers, closing care gaps, and unlocking a more connected healthcare experience that is smarter, faster, and more personalized.
We are hiring a VP of Business Development, National Payers to drive Everlywell's revenue growth with the largest national health plans, such as UnitedHealthcare, Elevance Health, Humana, Aetna/CVS Health, Cigna, and Centene. Reporting directly to the Chief Commercial Officer, this senior, quota-carrying role owns three things: winning new logos, expanding into new markets, and growing overall revenue with existing national payer clients — across Medicare Advantage, ACA, commercial, and Medicaid lines of business.
You'll navigate large, matrixed organizations, build enterprise-level relationships, and turn first programs into multi-line, multi-market partnerships. You'll work hand in hand with Account Management: they own day-to-day relationships, delivery, and renewals; you lead new opportunities, enterprise expansion deals, and new-market entry within those clients, with shared account plans and shared growth goals.
Responsibilities:
Own an annual growth quota for national payers covering new-logo wins, new-market expansion, and revenue growth with existing clients
Build, qualify, and close pipeline through prospecting, your industry network, referrals, and events
Identify and win expansion opportunities with existing national payer clients — new lines of business, business units, states and markets, programs, and populations
Partner with Account Management on joint account plans for existing clients: align on growth targets, executive relationships, and who leads each opportunity, and keep handoffs seamless
Develop enterprise account strategies for each target payer: map business units, budget owners, decision process, and procurement path
Lead complex, multi-stakeholder enterprise sales cycles with payer executives across quality and Star Ratings, population health, care management, product, network, and procurement/vendor management
Craft tailored value propositions for each line of business — Medicare Advantage, ACA, commercial/fully insured, and Medicaid — and for enterprise-wide agreements
Develop strong pitch materials, proposals, RFP responses, and business cases in partnership with Marketing
Partner with Pricing, Finance, and Legal/Contracting to structure enterprise deals (e.g., master agreements, multi-line statements of work) and own development of statements of work and contracts
Keep HubSpot current and accurate; forecast monthly, quarterly, and annual bookings to the Chief Commercial Officer
Maintain in-depth knowledge of national payer priorities, market conditions, competitors, and market offerings
Represent Everlywell at conferences, seminars, webinars, and other external-facing events
Bring the voice of the market into product and commercial roadmaps
Report on business development metrics and KPIs (pipeline coverage, win rate, cycle time, new-logo and expansion bookings)
Who You Are / Job Requirements:
10+ years of enterprise business development or sales experience selling to health plans
Proven record of winning new logos and growing business with major national health plans (e.g., UnitedHealthcare, Elevance Health, Humana, Aetna/CVS Health, Cigna, Centene)
Track record of expanding existing national payer relationships into new markets, lines of business (Medicare Advantage, ACA, commercial, and Medicaid), and programs
Established enterprise-level executive relationships at national payers
Experience navigating national payer procurement, vendor management, and enterprise contracting
Track record of meeting or exceeding quota on multi-million-dollar, multi-year enterprise deals
Experience with health plan quality programs (e.g., HEDIS, Star Ratings), at-home diagnostics, or population health a plus
Bachelor's Degree required — business or science related field preferred; MBA or advanced degree a plus
Skills & Abilities Required:
Consultative, relationship-first approach to business development
Exceptional executive presence, with strong communication (verbal and written) and presentation development skills — comfortable in the room with client and internal C-suite leaders
Ability to navigate large, matrixed organizations and build consensus across many stakeholders
Strong commercial acumen, including contract, pricing, and negotiation experience
Strong pipeline management skills, marked by a high degree of organization, attention to detail, and disciplined forecasting
Proven ability to lead cross-functional teams, both internally and externally, without direct authority
Ability to leverage and use AI with fluency and understanding
Results-focused and self-motivated, with a flexible and entrepreneurial mindset
Ability to thrive under pressure and manage multiple high-stakes priorities simultaneously
Exercises sound judgment and diplomacy with both clients and internal teams
Prior experience in a fast-paced and evolving environment a plus
Experience with HubSpot preferred
Skills Required
- 10+ years of enterprise business development or sales experience selling to health plans
- Proven record of winning new logos and growing business with major national health plans
- Track record expanding national payer relationships into new markets, lines of business, and programs
- Established enterprise-level executive relationships at national payers
- Experience navigating national payer procurement, vendor management, and enterprise contracting
- Track record of meeting or exceeding quota on multi-million-dollar, multi-year enterprise deals
- Bachelor's degree
- Experience with health plan quality programs, at-home diagnostics, or population health
- Business or science-related bachelor's degree field
- MBA or advanced degree
- Experience with HubSpot
- Consultative, relationship-first business development approach
- Exceptional executive presence and strong verbal, written, and presentation communication skills
- Ability to navigate large, matrixed organizations and build stakeholder consensus
- Strong commercial acumen, including contract, pricing, and negotiation experience
- Strong pipeline management, organization, attention to detail, and forecasting skills
- Ability to lead cross-functional teams without direct authority
- Fluency and understanding in using AI
- Results-focused, self-motivated, flexible, and entrepreneurial mindset
- Ability to manage multiple high-stakes priorities under pressure
- Sound judgment and diplomacy with clients and internal teams
What We Do
Everlywell believes that health tests shouldn’t be hard to get – or hard to understand. The Everlywell experience is simple. You order one of our kits online, you collect your sample from home and return it via pre-paid mail to one of our fully-certified partner laboratories. A board-certified physician in your state will review and validate your results before you get them. Everlywell provides a complete, easy-to-read results report online in just a few days.
