The Role
Drive institutional liquidity and TVL by sourcing, pitching, and onboarding market makers, CEX VIPs, prime brokers, and large allocators. Build strategic partnerships, structure and close liquidity incentives, and collaborate with product/tokenomics to design institutional yield strategies tied to TVL KPIs.
Summary Generated by Built In
We are looking for a high-performing BD professional to drive institutional liquidity and TVL growth for my client's platform.
What You Will Do
- Actively source, pitch, and onboard institutional-grade capital, market makers, and whales to increase our platform’s TVL.
- Tap into your existing relationships with CEX VIP client management teams, prime brokers, and OTC desks to route liquidity to our ecosystem.
- Identify and build strategic partnerships with traditional Web2 financial institutions, crypto funds, family offices, and asset managers.
- Structure, negotiate, and close liquidity incentives and partnership deals from start to finish.
- Collaborate with our product and tokenomics teams to design attractive yield strategies or liquidity programs tailored for institutional clients.
Who You Are
- 3 to 5+ years of BD experience in crypto/Web2 finance. Experience on a CEX VIP Account Management or Institutional Sales team is a massive plus.
- You bring an active rolodex of institutional allocators, market makers, VC funds, family offices, or crypto whales.
- You understand how liquidity pools, yield generation, and TVL metrics work in Web3.
- Strong communication, pitching, and negotiation skills. You know how to build trust with high-profile capital providers.
- Comfortable working in a fast-paced environment with measurable growth targets (KPIs tied directly to TVL/liquidity volume).
What They Offer
- Competitive base salary + performance-based token/cash bonuses tied to TVL targets.
- Flexible, remote-first working culture.
- Opportunity to shape the liquidity landscape of a fast-growing ecosystem.
Skills Required
- 3+ years of business development experience in crypto or Web2 finance
- Experience on CEX VIP Account Management or Institutional Sales team
- Active rolodex of institutional allocators, market makers, VC funds, family offices, or crypto whales
- Understanding of liquidity pools, yield generation, and TVL metrics in Web3
- Proven track record sourcing, pitching, and onboarding institutional-grade capital and market makers
- Experience structuring, negotiating, and closing liquidity incentives and partnership deals end-to-end
- Experience collaborating with product and tokenomics teams to design yield strategies or liquidity programs
- Strong communication, pitching, and negotiation skills
- Comfortable working in a fast-paced environment with KPIs tied to TVL/liquidity volume
Am I A Good Fit?
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The Company
What We Do
Hyphen Connect is a Web3 and AI talent agency and crypto-integrated software solutions provider that connects blockchain, DeFi, NFT, and AI companies with specialized technical and go-to-market talent globally and remotely. They deliver headhunting, data-driven research, and recruitment services across infrastructure, exchanges, gaming, and DeFi projects, plus industry analysis and hiring insights to help clients build engineering and product teams.


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