Impact is the digital destination for the next generation of changemakers. Our mission is to inspire and empower through accessible information, stories, and resources. Our audience of millions of young people care deeply - they believe in righting the wrongs from their past generations by initiating self-learning, taking action for social causes, supporting historically marginalized communities, and shifting our culture for the better.
As one of the highest engaged platforms on IG (compared to traditional media platforms like NYtimes, WashingtonPost, NowThis, etc), Impact Digital's two main platforms, Impact & Environment, reach over 20M+ people each month. Our brand partners include value-driven companies like Hinge, Ecosia, FOLXHealth, and Billie and non-profit organizations such as Rescue.org and UNICEF.
The Impact team has fundraised $1.7M+ for social causes and organizations like the ACLU, Planned Parenthood, Ukrainian Refugees, and COVID-19 relief. With many of our content pieces, we aim to provide our readers with action items, directing hundreds of thousands of petition signatures to important causes such as Act for Antonio, Abortion Access, Justice for George Floyd, and many more.
Awards & Nominations: Shorty Impact Awards Winner, Shorty Impact Awards Audience Honor, Forbes30U30, Webby Awards Nominee, Webby Awards Honoree
Do you have a vision for a thriving TikTok channel, but need a place to bring it to life? We're looking for a TikTok-obsessed person to spearhead Impact's short-form video strategy on platforms like TikTok, Youtube Shorts, and Reels, alongside the CCO. You will lead our expansion to these platforms and be the brain behind creating engaging, viral content that resonates with our audience and amplifies our brand's voice across the digital landscape.
Starting from scratch, you and the CCO will lay the foundation for an entirely new department by crafting innovative workflows, brainstorming the next wave of captivating shows and series, experimenting with new formats and trends, and working with a team of creators to execute our vision.
This role is ideal for someone who thrives in a creative and fast-paced environment and is passionate about storytelling through video content. As the first hire in this role, you have the unique opportunity to advance within the company as it grows.
- Develop Impact's vertical video strategy across platforms and serve as a trailblazer in video content, working collaboratively with CCO
- Lead our expansion into platforms like TikTok and Youtube Shorts
- Oversee the video creation process from conception to completion.
- Be in the know about everything that goes on in the world of pop culture, social issues, and viral trends, and transform that information into stories
- Help identify, hire, and manage a creative team of content creators and editors to execute our video content strategy
- Assist in filming and experimenting with new content ideas (a plus, but not required)
Candidates who are confident in being on camera and eager to film for our channels will be considered for the higher end of the salary spectrum.
Don't worry if you don't fulfill all these bullet points - we're mainly looking for growth-oriented and driven people to join our team! If you have the basics down, please apply.
- 1-4 years of experience in video content creation, video production, video strategy, growth
- Proven success in creating highly-viewed video content for social platforms like TikTok, Youtube, Instagram, especially as it pertains to social issues and/or pop culture
- Strong understanding of the latest pop culture trends and social issue news, and has the ability to turn complex information into compelling narratives and stories
- Flexibility to adapt to fast-changing content trends and audience preferences
- Been involved in stan/fandom spaces or are active in niche online communities
- A passion for creation and innovation and bringing ideas to life
- Experience with rapid testing and understanding that failure is a part of success
- The ability to work in a fast-moving company and industry
- You're a self starter who has grand ideas and is energized by executing them, too
- You're looking to make and leave a tremendous impact on our business & the world (as the first person in this role, you will have incredible opportunities and autonomy to create your own success)
- You respect people from all backgrounds, understand that cultural differences exist, and are excited to learn more
- You deeply care about our mission of social justice and supporting marginalized communities
- You want to join a fun and fast paced work environment with intelligent and caring people
- A passion for video content creation, social media, and all things media
- You're passionate about growing as a leader in this industry and developing your skills
- You love receiving and giving constructive and thoughtful feedback with a focus on growth
- Content Creator
- Vertical Video Producer
- Paid Time Off (Vacation, Sick & Public Holidays)
- Health Care Plan (Medical, Dental & Vision)
- We're incredibly committed to diversity - As a platform that cares about advancing social progress we understand that it's vital to center those who have these lived experiences. Our team is 95% POC, 85% Women + Nonbinary, and 60% LGBTQIA, shattering the average for media companies.
- We care deeply, but still have fun - We choose to operate and act with optimism and joy. We remain hopeful and treat each other with care and kindness. It's the only way we can sustain the work we do.
- We're committed to growing personally - Our work is based on the premise that people, systems, and ideas can grow. Within our team, we all aim to grow, whether that be our skills, perspectives, mindsets, or relationships.
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you have what it takes, but don't necessarily meet every single point on the job description, please apply!
What We Do
Impact Digital Group is a Full service digital performance media Company based in New York and London that offers targeted advertising services in both mobile and wider digital markets.
The Group comprises Impact Digital, a Direct Response Company that delivers premium advertising traffic for advertisers through three unique technology platforms.
• A Mobile and Web Demand Side Platform (DSP), providing clients with real-time bidding optimisation and access to over 60 billion page impressions globally, from inventory across 220 countries.
• IMPACT-MOBI.COM. The worlds first global Affiliate Network dedicated to mobile
• Impact Digital cross platform mobile app discovery network
Mobile App Discovery Across all devices with Impact digital Cross platform marketing is designed to promote mobile apps across all social, web, HTML5, SMARTTV and traditional broadcast.
The group recently announced the acquisition of vouchercomparison.com, a leading coupon comparison site, to provide our clients with the capabilities to exploit the rapidly growing coupon segment.
Impact Digital Group also offers specialized focus in key vertical markets through ownership of portals, such as UShigherlearning.com. and Todaysdailyapp.com.