Vice President, Social Strategy - The Infatuation

Join The Infatuation to shape our brand’s voice and drive audience growth through innovative social strategies. You’ll lead a talented team, set direction for multiple markets, and create content that resonates with food lovers everywhere.

As a Vice President, Social Strategy within The Infatuation, you lead a robust social team, define and execute content and social strategy, and help grow our brand and audience. You set the vision for each market, ensure brand consistency, and mentor social media managers to deliver engaging campaigns. You collaborate across Editorial, Marketing, and Creative teams to maintain quality and drive innovation in social content.

Job responsibilities

• Develop and implement social content strategies aligned with brand marketing goals.
• Use reporting metrics to provide insights and optimize campaigns for engagement and growth.
• Oversee cross-functional collaboration with Editorial, Marketing, and Creative teams.
• Maintain consistent brand messaging and voice across all social channels.
• Mentor and support Social Media Managers, localizing content and streamlining workflows.
• Stay current on emerging social media trends and formats to inform strategy.
• Ensure quality control and brand alignment across platforms and markets.
   

Required qualifications, capabilities, and skills

• 7+ years in social, marketing, or dining roles.
• 3+ years leading and managing teams.
• Strong interpersonal, relationship management, and collaboration skills.
• Excellent communication, copywriting, and presentation skills; experience with leadership and cross-functional teams.
• Experience building brands on Instagram and TikTok, tracking conversions and growth goals.
• Strong project management skills; detail-oriented and comfortable with tight timelines and tools like Asana and Dropbox.
• Creative thinker with a strong understanding of brand identity and voice.
• Ability to tailor strategies to geographic-based consumer segments.
• Willingness to travel as needed.
   

Preferred qualifications, capabilities, and skills

• Bachelor’s degree in marketing, communications, or related field.
• Experience building brands on YouTube, Reddit, and other platforms.
• Interest in restaurants, dining, and community building on social.
• Familiarity with The Infatuation brand.

 

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the TeamOur Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.