Vice President / Senior Director – Panel Management & Online Communities (Tech Industry)
The Vice President of Panel Management & Online Communities will serve as the executive strategic operational leader dedicated to a top-tier global enterprise account in the tech industry.
This is a pivotal role designed for an operational powerhouse who combines executive composure, strategic innovation, and a proven track record of leading high-performing teams to accelerate the growth and retention of strategic accounts. You will own the strategic health, operational efficiency, and quality of custom quantitative panels, serving as a trusted advisor and strategic partner to demanding enterprise insights stakeholders. This role will be part of senior management team driving the future of the practice.
Strategic Pillars & Key Responsibilities:
1. Enterprise Client Leadership & Strategic Partnership
Executive Presence & Composure: Serve as the primary senior operational leader and executive partner for the tech industry insights and research organizations. Excel under high pressure with a resilient, solution-oriented mindset when navigating complex client dynamics, tight turnarounds, or shifting priorities. Help shape our client’s roadmap as a strategic partner.
Strategic Innovation: Continuously elevate the panel value proposition by introducing proactive, innovative ideas—integrating next-generation research technology, AI-driven engagement strategies, and custom panel offerings tailored to emerging product domains.
Consultative Escalation Management: Turn complex operational challenges or delivery friction into opportunities for strategic alignment, establishing gold-standard communication, transparency, and trust.
2. Operational Execution & End-to-End Lifecycle Excellence
Panel & Community Roadmap: Own and execute the strategic roadmap for custom panel expansion, panelist acquisition, and retention across global markets and high-priority consumer/B2B segments.
P&L & Commercial Stewardship: Drive organic business development and identify upsell and cross selling opportunities. Oversee panel budgets, optimizing recruitment acquisition costs, incentive spend, panel lifetime value (LTV), and project profitability while contributing to commercial expansion during major account bids.
Process Standardization & Speed: Standardize global operational workflows to maximize delivery speed, feasibility accuracy, and response rates without sacrificing data integrity.
Scalable Automation (AI/DIY Workflows): Establish and govern global SLAs and lead change management to transition manual operations into modern, automated workflows to support existing business and attract new business.
3. High-Impact Team Leadership & Talent Development
Team Empowerment & Mentorship: Build, mentor, and inspire a world-class team of panel managers, sample strategists, and operations coordinators across North America and global delivery hubs.
Culture of Curiosity & Excellence: Foster a high-accountability team environment that balances operational rigor, agility, creative problem-solving, and continuous professional growth.
Capacity & Resource Optimization: Architect team workloads, cross-functional staffing models, and operational capabilities to scale seamlessly alongside client demand.
4. Market Research Expertise, Data Ecosystems & Quality Assurance
Methodological & Data Fluency: Possess deep expertise in quantitative sampling methods, panel weighting, representative delivery, survey design impact, and data hygiene protocols.
Advanced Fraud Mitigation & Compliance: Drive industry-leading quality assurance, integrating digital fingerprinting, behavioral bot detection, and automated fraud prevention. Ensure 100% compliance with GDPR, CCPA, ESOMAR, and CASRO privacy frameworks.
Data Integration & Tech Stack: Collaborate with data science and engineering teams to optimize panel health dashboards, mobile-first panelist user experiences (UX), API integrations, and analytics platforms (e.g., Tableau, PowerBI, Cint, Forsta/Confirmit, Qualtrics).
Candidate Profile & Qualifications
Experience: 10+ years in market research operations, custom panel management, or research data management, with 5+ years in a senior leadership role overseeing complex enterprise accounts.
Client Resilience & Agility: Proven success managing fast-paced, highly demanding enterprise technology clients with poise, diplomacy, and strong emotional intelligence under pressure.
Strategic Vision: Demonstrated track record of introducing new research methodologies, panel features, or automated workflows that drive client engagement and business growth.
Technical Mastery: Deep familiarity with modern panel management platforms (Forsta/Confirmit, Qualtrics, Cint, or custom enterprise solutions) and business intelligence tools.
People Leadership: Outstanding track record of building, coaching, and retaining high-performing research operations teams.
Educational Background: Bachelor's degree in Market Research, Business, Data Analytics, Quantitative Social Sciences, or related field (Master's preferred).
If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are also committed to considering candidates for available positions throughout our organization, not just the one you’re applying to!
In accordance with NY/CO/CA/WA law, the estimated base salary range for this role is $140,000 to $160,000. Your final base salary will be determined based on several non-discriminatory factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications.
What’s in it for you:
At Ipsos you’ll experience opportunities for Career Development, an exceptional benefits package (including generous PTO, healthcare plans, wellness benefits), a flexible workplace policy, and a strong collaborative culture.
To find out more about all the great reasons to work at Ipsos, how we’re making an impact around the world, and more about our benefits and employee programs, please visit:
Why Work at Ipsos | US
Inclusive Workplace Commitment
Ipsos recognizes the necessity of building an inclusive culture that values each employee’s individuality and diverse perspectives. For more than 40 years, our mission has been to generate and analyze data about society, markets, brands, and behaviors to provide our clients with the insights that elevate their understanding of the world. This could not be fulfilled without Ipsos’ diverse employees who compile and analyze this data—they are the essence of who we are and what we do.
We are committed to providing equal opportunity to all employees, creating an environment that promotes inclusion, and enabling employees from all walks of life to flourish. Ipsos encourages our employees to act in a respectful and responsible manner, in line with code of best practices concerning diversity and inclusion, human rights, equality, and civility for every individual.
Ipsos is An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or any other protected class and will not be discriminated against on the basis of disability.
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The SMX Communities team gives clients real-time access to their consumers via an engaging, social platform. Research activities include quant and qual – and regardless of approach, always encourage proactive, in-depth feedback through asking, listening, discussing, and co-creating.
Skills Required
- Experience in market research operations
- Leadership role managing large-scale global panels
- Experience with panel management software and data visualization tools
- Proven track record across international markets
- Strong grasp of statistical sampling methods
Ipsos Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Ipsos and has not been reviewed or approved by Ipsos.
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Leave & Time Off Breadth — Time-off policies include generous vacation allowances, paid sick time, volunteer days, Summer Fridays, and an extra birthday day in some regions. Allowances in some markets increase with tenure and include options to buy or sell holiday time.
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Healthcare Strength — Health coverage spans multiple medical plans, dental and vision care, an Employee Assistance Program, and employer-funded income protection and life assurance in certain regions. Private medical coverage is offered for some levels, alongside mental health support resources.
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Parental & Family Support — Paid parental leave is available across regions, with multi-month options and equal maternity and paternity leave in the UK. Flexible working approaches and family-friendly policies are emphasized.
Ipsos Insights
What We Do
In our world of rapid change, the need for reliable information to make confident decisions has never been greater. At Ipsos we believe our clients need more than a data supplier, they need a partner who can produce accurate and relevant information and turn it into actionable truth. This is why our passionately curious experts not only provide the most precise measurement, but shape it to provide True Understanding of Society, Markets and People. To do this we use the best of science, technology and know-how and apply the principles of security, simplicity, speed and substance to everything we do. So that our clients can act faster, smarter and bolder. Ultimately, success comes down to a simple truth: YOU ACT BETTER WHEN YOU ARE SURE First listed on the Paris Stock Exchange: July 1, 1999 Total revenues in 2019: 2,003.3 million euros
