Vice President, Business Development

In the journey of life, your career should make a difference.

At Inizio Evoke, we come together—to do the best work, in the best possible place. We're all in. Because it's everyone's role to make health more human™.

About the Role

As Vice President, Business Development for the Creative & Transformation group, you will operate as a growth leader, proactively identifying and securing new business opportunities that drive the commercial success of our Creative & Transformation practices. You will focus on high-value, enterprise-level pursuits, building new client relationships, and opening doors for Inizio Evoke to deliver integrated marketing solutions.

This is a hybrid opportunity out of our New York office reporting to the Managing Director, Growth.

You Will:

• Lead prospecting efforts at the brand, BU, and enterprise level to uncover new opportunities in marketing, creativity, and transformation.
• Build and convert relationships with decision makers in target accounts, aligning Inizio Evoke's offerings to client challenges.
• Partner with Creative & Transformation leaders to position core solutions, including Creativity & Innovation, Customer Insights & Market Research, Brand Strategy, Lifecycle Marketing, Content & Messaging, Global Marketing, Data & Impact, and Omnichannel Planning.
• Develop tailored pursuit strategies and go-to-market approaches for key accounts and verticals.
• Activate the right subject matter experts (SMEs) at the right time to showcase Inizio Evoke's depth of expertise.
• Collaborate with Marketing to drive account-based strategies, market positioning, and awareness campaigns that highlight our differentiated capabilities.
• Work with Managing Directors and Client Growth leaders to transition new wins into sustainable anchor client relationships.
• Provide feedback to refine solution offerings and identify gaps or enhancements needed to stay competitive.
• Track and share market signals, client insights, and competitor activity to inform proactive positioning and business development efforts.
• Represent Inizio Evoke externally at industry events, forums, and through strategic partnerships to expand our market presence.

You Will Bring:

• 10+ years of experience in pharmaceutical or healthcare marketing, advertising, or communications agencies
• Demonstrated success in business development or growth leadership, with a hunter orientation focused on new client acquisition
• Strong understanding of marketing strategy and execution across creative and transformation offerings (brand, content, omnichannel, insights, innovation)
• Proven ability to build relationships at senior client levels and convert new opportunities into long-term engagements
• Experience developing and executing pursuit strategies for complex, enterprise-level accounts
• Strong collaboration skills and ability to partner across leadership, SMEs, and growth operations to deliver seamless pursuits
• Willingness to travel for client engagement and new business efforts
• Leadership presence with the ability to represent Inizio Evoke externally as a consultative, trusted partner

Inizio Evoke provides an exciting and flexible work environment, great compensation packages and outstanding company paid benefits including medical, dental, 401(k), tuition reimbursement and flexible time off.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.