Vice President, Experiences Strategy - Lifestyle

Posted Yesterday
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New York, NY, USA
Hybrid
Senior level
Financial Services
We’re one of the world’s biggest technology-driven companies
The Role
Leads strategy, vision, and execution for Chase lifestyle events, cultural activations, and customer experiences. Partners with card teams, business stakeholders, and agencies to align experiential initiatives with product and firm objectives. Uses customer, competitive, and financial insights to prioritize programs, improve benefit economics, and deliver measurable outcomes. Develops executive communications, manages roadmaps and risks, supports leadership decisions, and mentors junior team members.
Summary Generated by Built In

Join Lifestyle Experiences and help shape customer-first events and activations that bring Chase card benefits to life. You will lead strategy across cultural tentpoles, always-on programming, and strategic initiatives that drive engagement and business impact.

 

As a Vice President, Experiences Strategy in Lifestyle, you lead the strategic development, vision, and implementation of events and activations that support Chase customer experiences and partnerships. You partner across branded card teams and Connected Commerce stakeholders to translate priorities into clear plans, strong governance, and high-quality execution. You use performance insights and benefit economics to refine strategy and deliver measurable outcomes.

 

You will report to the Executive Director, Experiences Strategy & Execution working in our NYC office 5 days a week.


Job responsibilities

  • Work cross-functionally within the Lifestyle Experiences team and various Chase branded cards to develop and implement a core experiential strategy that ladders up into both card product and firm objectives, while maintaining a customer-first approach
  • Effectively communicate Chase product strategic roadmap with internal stakeholders to ensure alignment on execution, prioritization, and to drive buy-in for key business decisions
  • Develop, inform, and shape presentation materials including, but not limited to strategic partners, customer events and card benefit initiatives
  • Collaborate with cross-functional teams, lines of business, and external agency partners to ensure initiatives are laddering up into north star objectives and activated with operational excellence
  • Understand profit and loss and economics of customer benefits to inform prioritization and strategic partnerships
  • Leverage results, customer insights, and competitive insights to develop strategic event offerings
  • Engage in working groups, problem solving and brainstorming sessions that prepare analysis to support leadership decision making
  • Contribute to executive communication materials for senior management and present project analyses and recommendations to senior executives
  • Exercise sound judgment, anticipate bottlenecks, evaluate and mitigate potential risks
  • Coach, develop, and mentor junior team members

 

Required qualifications, capabilities, and skills

  • 5+ years of experience in strategy, marketing strategy, or project management within a complex, fast-moving environment
  • Bachelor’s degree required
  • Strong interpersonal and influencing skills, with the ability to interact with colleagues at all levels
  • Exceptional communication and presentation skills with the ability to clearly story tell using common presentation tools
  • Proven ability to identify issues and resolve them with urgency as a collaborative team member
  • Ability to define and drive a delivery roadmap inclusive of milestone deliveries and associated status reporting
  • Ability to manage multiple changing priorities independently with minimal supervision and inspire collaboration among teams

 

Preferred qualifications, capabilities, and skills

  • Strategy experience with deep intellectual curiosity and strong end-to-end generalist problem solving skills
  • Knowledge of the events industry, including tentpoles, cultural happenings, and festivals
  • Knowledge of competitive industries including credit card points, loyalty, and membership rewards programs
  • Excellent organizational skills

 

 

Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting.

About Us

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

About the TeamOur Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

Skills Required

  • 5+ years of experience in strategy, marketing strategy, or project management within a complex, fast-moving environment
  • Bachelor's degree
  • Strong interpersonal and influencing skills across organizational levels
  • Exceptional communication and presentation skills using common presentation tools
  • Ability to identify and resolve issues urgently and collaboratively
  • Ability to define and drive delivery roadmaps with milestones and status reporting
  • Ability to manage changing priorities independently with minimal supervision and inspire collaboration
  • Strategy experience with intellectual curiosity and end-to-end generalist problem-solving skills
  • Knowledge of the events industry, cultural happenings, tentpoles, and festivals
  • Knowledge of credit card points, loyalty, and membership rewards industries
  • Excellent organizational skills

JPMorganChase Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about JPMorganChase and has not been reviewed or approved by JPMorganChase.

  • Healthcare Strength — Medical, dental, vision, and mental-health coverage are broad, with wellness incentives, on-site or virtual care, and an EAP offering coaching and counseling. Plan materials emphasize accessible options, including multiple medical choices and tools to manage costs.
  • Parental & Family Support — Paid parental leave extends up to 16 weeks for all parents, supplemented by paid Critical Caregiver Leave. Family resources include backup childcare via Bright Horizons, lactation support and milk-shipping, family-building assistance, and even a free five-month SNOO rental for newborns.
  • Retirement Support — Retirement programs include a 401(k) with an annual company match and automatic pay credits for most employees, with a legacy pension available to earlier hires. An Employee Stock Purchase Plan at a 5% discount further supports long-term savings.

JPMorganChase Insights

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The Company
HQ: New York, NY
289,097 Employees
Year Founded: 1799

What We Do

JPMorgan Chase & Co. (NYSE: JPM) is a leading global financial services firm with assets of $3.7 trillion and operations worldwide. The firm is a leader in investment banking, financial services for consumers and small businesses, commercial banking, financial transaction processing, and asset management. A component of the Dow Jones Industrial Average, JPMorgan Chase & Co. serves millions of consumers in the United States and many of the world’s most prominent corporate, institutional and government clients under its J.P. Morgan and Chase brands. Technology fuels every aspect of our company and is at the heart of everything we do. With over 50,000 technologists globally and an annual tech spend of $12 billion, we are dedicated to improving the design, analytics, development, coding, testing and application programming that goes into creating high quality software and new products. Learn more about technology at our firm, explore resources from our Distinguished Engineers, AI & ML researchers, and other experts; access the latest episode of our TechTrends podcast, and more at www.jpmorgan.com/technology. Information about JPMorgan Chase & Co. is available at www.jpmorganchase.com. ©2023 JPMorgan Chase & Co. All rights reserved. JPMorgan Chase is an Equal Opportunity Employer, including Disability/Veterans.

Why Work With Us

Our technologists work on a diverse range of solutions that include strategic technology initiatives, big data, mobile, electronic payments, machine learning, cybersecurity, enterprise cloud development, and other state-of-the-art technologies.

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