VC Trade Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
Republic of Korea
Senior level
Healthtech • Biotech • Pharmaceutical
The Role
The VC Trade Marketing Manager leads the development of channel strategies and promotions aligned with marketing objectives. This role involves analyzing sales metrics, responding to competitor activities, driving joint business planning with key retail chains, managing promotional visuals, and ensuring effective communication across teams. The manager also oversees budget allocation and compliance with legal and ethical standards.
Summary Generated by Built In

Alcon are one of Korea ‘Top Employer’s’ and are the market leader in eye care globally, helping people see better through advanced surgical and vision care products and if you want to help make a difference then please join us!

Major Accountabilities

  • Leads and develops both short/long-term channel strategies and tactics by brand, ensuring alignment with Marketing strategies and objectives.
  • Designs and implements channel-specific promotions/events that support overall business targets and objectives.
  • Identifies and Reports opportunities or challenges based on key insights by analysing monthly Sales/Share/Price metrics by channel.
  • Maintain vigilance to respond promptly to competitor promotions, events, and activities, particularly within top key retail chains, in close coordination with KAMs.
  • Drives Joint Business Planning (JBP) with top 3 key chains, collaborating closely with KAM to ensure successful execution.
  • Develop POSMs and promotional visuals (in-store and online), ensuring clear messaging, strong visual impact, brand consistency, and compliance.
  • Manages communication with sales, cross functional, regional, and international teams to deliver the business goals by driving stakeholders to common objectives.
  • Effectively allocate resources according to annual budget.
  • Efficient, timely and accurate reporting of sales and marketing reports.
  • Manages external agencies (Design and others).
  • Comply with all legal, regulatory, and ethical business requirements in executing the assigned roles and responsibilities as defined in the local regulation and the Corporate procedure.

Ideal Background

  • Education (Minimum/Preferred):
    Minimum: B.A. degree in Business or related field (Optometry & Vision Science 안경광학과)
  • Languages: Korean (native), English (professional proficiency)
  • Experience (Minimum/Preferred):
    Minimum: 5~10 years of Trade Marketing experience
    Preferred: Marketing and/or Trade Marketing experience in multi-national FMCG/ CL industry.

ATTENTION: Current Alcon Employee/Contingent Worker

If you are currently an active employee/contingent worker at Alcon, please click the appropriate link below to apply on the Internal Career site.

Find Jobs for Employees

Find Jobs for Contingent Worker

Eligibility Requirements
No reason for disqualification on overseas business trip 
Men are required or exempted from military service.
Information on returning employment documents
* All applicants, except those who pass the final round, will be able to claim the return of the submitted employment documents during the period between 14 and 180 days from the date on which employment is confirmed.
*In preparation for the applicant's request for return, we will keep the documents within 180 days after the announcement date of the final successful candidate, and the documents that have expired return period will be destroyed under the Personal Information Protection Act.
-If the application is submitted on the website or by e-mail, or if the applicant submits it voluntarily without our request, it shall not be returned in accordance with the proviso to Article 11 (1) of the Fairness of the Employment Procedure Act, and if the employment documents are destroyed due to natural disasters or other reasons not liable to us, it shall be deemed to have been returned.
*Applicants who wish to request the return of employment documents under the proviso to paragraph (1) submit a return request (Form 3 of the Enforcement Rules of the Act on the Fairness of Employment Procedures) by e-mail to the person in charge of employment and we send it to the designated address within 14 days from the date the submission is confirmed.

The Company
Bangalore, Karnataka
20,962 Employees
On-site Workplace
Year Founded: 1945

What We Do

Alcon helps people see brilliantly. As the global leader in eye care with a heritage spanning more than seven decades, we offer the broadest portfolio of products to enhance sight and improve people’s lives. Our Surgical and Vision Care products touch the lives of more than 260 million people in over 140 countries each year living with conditions like cataracts, glaucoma, retinal diseases and refractive errors. Our more than 20,000 associates are enhancing the quality of life through innovative products, partnerships with eye care professionals and programs that advance access to quality eye care.

Similar Jobs

Roblox Logo Roblox

Director of Communications, APAC

Computer Vision • Gaming • Software • Virtual Reality • Web3 • Metaverse
South Korea
2500 Employees

Udemy Logo Udemy

Senior Marketing Manager, Korea

Artificial Intelligence • Consumer Web • Edtech • Enterprise Web • HR Tech • Social Impact • Generative AI
Easy Apply
Remote
South Korea
1500 Employees
Seoul, KOR
70000 Employees

Similar Companies Hiring

Sage Thumbnail
Software • Healthtech • Hardware • Analytics
New York, NY
44 Employees
Zealthy Thumbnail
Telehealth • Social Impact • Pharmaceutical • Healthtech
New York City, NY
13 Employees
Cencora Thumbnail
Pharmaceutical • Logistics • Healthtech
Conshohocken, PA
46000 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account