User Acquisition Manager

Posted 5 Days Ago
Be an Early Applicant
27 Locations
Remote
Mid level
Artificial Intelligence • Digital Media • Software
The Role
Manage and scale Android paid acquisition across Google App Campaigns, Meta, and TikTok to hit ROAS targets. Build web-to-web funnels, launch TikTok as acquisition channel, run testing, reporting, and automation, analyze full-funnel performance, and collaborate with creative, product, and analytics teams.
Summary Generated by Built In

Skylum empowers millions of photographers to create incredible images. Our award-winning photo editing software combines AI-powered automation with full creative control. We make editing enjoyable, easy, and accessible for everyone.

You’ll join an environment where growth, learning, and creativity are encouraged. Flexible schedules, trust-based workflows, and a supportive team give you everything you need to focus on your best work.

🇺🇦 Proudly Ukrainian, Skylum stands with Ukraine through action, regularly supporting organizations that help accelerate our victory.
We are looking for a Middle User Acquisition Manager to scale Android paid acquisition for Luminar Photo Editor and deliver the annual PPC revenue plan with an average ROAS above 90%.

Who we’re looking for

Responsibilities:

  • Own and manage the full cycle of Android paid acquisition across Google Ads (UAC), Meta Ads, TikTok Ads with an average annual ROAS > 90%.
  • Develop and scale campaigns for the web-to-web acquisition funnels. Reach 15%+ of total PPC mobile revenue.
  • Launch and scale TikTok as a full acquisition channel. Achieve stable monthly spend with ROAS > 75%.
  • Drive campaign processes: testing, reporting, and automation (rules, alerts, dashboards)
  • Analyze performance end-to-end (impression to revenue) to identify growth opportunities and inefficiencies
  • Collaborate with creative, product, and analytics teams to improve acquisition efficiency
  • Stay up to date with platform updates and mobile acquisition trends

Requirements:

  • Strong expertise in Google Ads (App Campaigns / UAC), Meta Ads, TikTok Ads — independently launch, optimize, and scale campaigns.
  • Experience with web-to-web acquisition funnels (Google, Meta) — understanding of funnels, metrics, and landing pages/quizzes.
  • Strong analytical skills and experience with attribution/analytics tools (AppsFlyer/Adjust, Firebase, Tableau, Adapty)
  • AI literacy — hands-on use of AI tools for analysis, research, and workflow automation
  • English for platform communication and documentation (B2)

Nice to have

  • Experience with programmatic UA networks (Applovin, Liftoff, Moloco, Unity)

What we offer

For personal growth:

  • A chance to work with a strong team and a unique opportunity to make substantial contributions to our award-winning photo editing tools;
  • An educational allowance to ensure that your skills stay sharp;
  • English, German, and Polish classes to strengthen your capabilities and widen your knowledge.

For comfort:

  • A great environment where you’ll work with true professionals and amazing colleagues whom you’ll call friends quickly;
  • The choice of working remotely or in our office space located on Podil, equipped with everything you might need for productive and comfortable work.

For health:

  • Medical insurance;
  • Twenty-one days of paid sick leave per year;

For leisure:

  • Twenty-one days of paid vacation per year;
  • Fun times at our frequent team-building activities.


What to expect when you apply

  • An interview with our Talent Acquisition Specialist
  • Professional interview
  • Test task
  • Management interview

Skills Required

  • Expertise in Google Ads (App Campaigns / UAC) and ability to independently launch, optimize, and scale campaigns.
  • Expertise in Meta Ads and ability to independently launch, optimize, and scale campaigns.
  • Expertise in TikTok Ads and ability to independently launch, optimize, and scale campaigns.
  • Experience with web-to-web acquisition funnels (Google, Meta) including funnels, metrics, and landing pages/quizzes.
  • Experience with attribution and analytics tools (AppsFlyer, Adjust, Firebase, Tableau, Adapty).
  • Strong analytical skills and end-to-end performance analysis (impression to revenue).
  • AI literacy with hands-on use of AI tools for analysis, research, and workflow automation.
  • English proficiency for platform communication and documentation (B2).
  • Experience with programmatic UA networks (Applovin, Liftoff, Moloco, Unity).
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The Company
HQ: New York, New York
163 Employees
Year Founded: 2017

What We Do

Skylum is a Ukrainian company that develops photo editing software. We create intuitive, powerful, and easy-to-use tools for photographers of all skill levels, aiming to make photo editing enjoyable and accessible to everyone. Above all, we value creativity and innovation. With our cutting-edge technology, we want to empower artists all over the world to produce photos they love and are proud to share. Our flagship product is the award-winning photo editor Luminar Neo that enables millions of photographers worldwide to edit photos with the power of AI. We believe that the happier a team is, the more successful it will be. So we trust you to bring your best, while we provide the most comfortable working environment! We also believe that creativity and freedom go hand in hand. Skylum stands with Ukraine — we help the Armed Forces of Ukraine and volunteer at animal shelters. On top of that, we regularly donate to various organizations to help speed up the Ukrainian victory.

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