Rozmova (Clearly) is a platform that makes psychotherapy accessible, understandable, and convenient for everyone, effectively connecting clients with qualified therapists.
We are looking for a User Acquisition Manager who thrives on numbers, testing, and creative ideas! If you're skilled in Google Ads, love experimenting with user acquisition approaches, and know how to turn analytics into actionable decisions, we’re a great match. In this role, you'll be building and optimizing ad campaigns, testing new hypotheses, and working toward achieving CAC:LTV goals. You'll have the opportunity to shape the marketing strategy of a meaningful Ukrainian product that's growing rapidly both at home and abroad.
Key Goals for the User Acquisition Manager- Achieve steady growth in paid campaign efficiency by improving key metrics (CAC, LTV, ROI).
- Discover new user acquisition opportunities through hypothesis testing, data analysis, and strategic adaptation.
- Build a strong performance marketing arm of the overall strategy and influence product development through data and insights.
- Develop, launch, and optimize ad campaigns in Google Ads (Search, Display, Performance Max, Demand Gen) to attract new users, companies, and specialists.
- Analyze campaign performance, prepare reports, and work with analytical tools (Hotjar, Clarity, Google Analytics, Looker Studio, Tableau, etc.).
- Conduct A/B testing of creatives, audiences, and bidding strategies.
- Work with data tracking, attribution setup, and monitoring of key metrics (CAC, ROAS, LTV, retention rate).
- Collaborate closely with analytics, marketing, product, and tech teams.
- Implement modern user acquisition approaches and explore new features of ad platforms.
- Research and account for specifics of the Spanish and US markets.
- 4+ years of experience in digital marketing/user acquisition for marketplaces or healthtech.
- In-depth expertise with Google Ads (Search, Display, Performance Max, Demand Gen).
- Experience with Meta Ads (Facebook, Instagram).
- Experience working with marketplaces (two-sided markets — B2C and B2B).
- Hands-on experience with analytical tools and large datasets.
- Experience with the Spanish and/or US markets.
- Ability to work in cross-functional teams (analytics, PMM, tech team).
- Excellent communication and presentation skills.
- English proficiency at Upper-Intermediate level or higher (Spanish is a plus).
- Experience running large-budget ad campaigns.
- Experience in HealthTech or service-based marketplaces.
- Experience working with SQL, AppsFlyer/Adjust.
- An opportunity to work on a healthcare product that improves mental health globally;
- Flexible schedule and remote work;
- A team of passionate professionals creating an inclusive atmosphere with freedom to share and implement ideas;
- Competitive salary based on your qualifications;
- Cozy office in Kyiv if you prefer office work;
- Paid vacation (31 days off per year, including public holidays);
- Paid sick leave (10 working days per year).
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What We Do
Clearly is the platform that matches psychotherapists and clients quickly and efficiently.
Our mission is to make psychotherapy understandable for everyone.
